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Work Background
Brain Cancer CollectiveMarketing, Communications & Events
Jul. 2017 - Sep. 2024Starting as a Volunteer position this grew into a consulting role in 2019. I was responsible for the websites, social media and marketing communications as well as the event management of the Bike Ride For Brain Cancer, a 2 day bike ride which was the major fundraising event for the charity.
Come What MayMarketing Consultant
Jul. 2013NSW and VICHaving spent many years in the corporate environment, I now offer marketing consulting and coaching services to small business and not-for-profits. Services include:
- marketing strategy development
- social media management
- SEO services
- website management
- coaching and mentoring
- template and process development
- lead generation services
- business development strategy and support
- event management
- on-going day to day marketing activities I have years of experience working with very tight budgets and enjoy the challenge of formulating a plan that is realistic for the business. I am very practical but thrive off ‘thinking outside the box’ while always being focused on the overall goals and outcomes. Clients have included start ups as well as businesses in the transport and logistics industry, wine industry, hospitality industry, not-for-profit industry, solar industry and IT industry.
Come What MayOwner
Jul. 2013Hunter ValleyA Vintage modern homewares and gift shop at Calais Estate in the Hunter Valley, specialising in locally made and unique pieces.
Korellus ERPGeneral Manager - Marketing
Nov. 2012 - Jul. 2013Melbourne, AustraliaIn November 2012 ComOps Limited launched Korellus ERP, providing next generation ERP, POS, Field Automation, and Business Intelligence to the mid and upper markets.
ComOpsGeneral Manager - Marketing
Jun. 2012 - Jul. 2013Melbourne, AustraliaIn this role I had overall management and responsibility for the entire marketing function of ComOps as well as being a member of the senior executive team which drove the strategy for the entire company. Reporting directly into the CEO, my team included eight direct reports located across Melbourne, Sydney and Pune (India) as well as another 10 indirect reports. I gained invaluable experience working with extremely tight budgets which has ensured I am always focused on ROI.
ComOpsVictorian Manager
Jan. 2011 - Jul. 2013Melbourne, AustraliaGeneral HR Management for the Victorian branch – A significant cultural issue was identified within our Melbourne branch which meant it was very hard to retain top employees in this office. I was moved to Melbourne to fix this issue for the company. I am extremely proud that at the time I resigned from the company, this branch had one of the best retention rates across the company and internally was considered to have a very inclusive and positive culture. Account Management of special accounts
ComOpsMarketing Manager
Jul. 2004 - Jun. 2012Melbourne, AustraliaIn this role I managed the overall team and jointly drove the strategy with the Solutions Marketing General Manager. During these years we bought and merged 4 companies into ComOps and I managed the rebrand of each of these organisations and their products into the ComOps Suite.
The London Evening StandardContributions Manager
Jan. 2003 - Dec. 2004London, United Kingdom• Managed external contributors to the news pages
• Managed pay rates and coordinated with the accounts team for payments
• Ran the news desk payroll
• Supported the News Desk Editors
ComOps Australia Pty LtdMarketing Co-ordinator
Jan. 2000 - Dec. 2002Sydney, AustraliaThis role reported directly into the Marketing Manager and included:
• Overall management of the telemarketing function
• Coordination of a revamp of the brand and all marketing material
• Writing and layout of client case studies
• Coordination and management of a client survey process
• Creation and execution of direct marketing campaigns
• Website management Reason for leaving: to travel overseas
Sylvania Lighting InternationalInternal Project Sales Coordinator
Jan. 1999 - Dec. 2000Sydney, AustraliaInternal sales role that coordinated and closed sales for special projects.
• Coordination of special project pricing
• Sales administration
• Follow up customer service and account management Reason for leaving – To move into a marketing role
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