DITA EYEWEARGraphic Designer/Global Training Program Project Manager
Aug. 2017 - Jun. 2020Aliso Viejo, California, United StatesGraphic Designer - An integral part of the global marketing team, designing across all DITA Group brands:
- Managing, creating and overseeing production of retail window displays for flagship stores and for both US and international distributors
- Designing luxury packaging, retail fixtures and displays according to specific brand guidelines with creative and marketing team
- Production for all digital and printed books, catalogs and seasonal marketing materials and distribution to global sales teams.
- Working with local and oversees vendors from concept through final production
- Managing the production budget for retail windows and hitting target costs for print and digital retail marketing assets
- Interacting with both DITA Sales Representatives and their accounts to facilitate Graphic Design needs for both print and web assets
- Assisting the translation of all brand materials and video into 9 languages for global distribution
- Product photography retouching for campaigns, e-commerce and social media
- Designing digital advertisements for B2B and B2C Global Training Program Project Manager - Responsible for collaborating with US and Global executive teams to record, refine, and implement Global Training Program: - Developing and Implementing training for shows and account display and marketing program
- Organizing and Managing all major US Trade shows (Vision Expo East, Vision Expo West)
- Working with sales team to implement marketing strategies and boost sales