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Work Background
eBay FashionOwner & Manager
Jul. 2021Atlanta, Georgia, United StatesStore Management: Successfully manages an eBay store specializing in a diverse range of products, ensuring optimal product availability and customer satisfaction.
Product Listings: Create detailed, accurate, and compelling product listings to attract potential buyers and drive sales.
Customer Service: Provide exceptional customer service by promptly responding to inquiries, resolving issues, and maintaining positive feedback.
Inventory Management: Oversee inventory levels, ensuring timely restocking of popular items and efficient handling of stock.
Order Fulfillment: Ensure timely and accurate processing and shipping of orders, maintaining high standards of packaging and delivery.
Data Analysis: Utilize eBay analytics tools to monitor store performance, identify trends, and implement strategies to enhance sales and profitability.
Social Media and Marketing: Develop and execute social media marketing strategies to increase store visibility and attract new customers.
NetskopeSr. Online Community Manager
Jan. 2021 - Jul. 2021California, United StatesLaunched New Community: Strategized and executed the launch of Netskope’s online community on the Khoros platform, enhancing user engagement and support.
Developed Information Architecture (IA): Structured the community’s content and navigation to optimize user experience and accessibility.
Creative Development: Led the design and production of all assets related to the community, ensuring alignment with brand objectives.
Gamification Strategy: Designed and implemented the community’s gamification strategy to drive user participation within the community.
Analytics: Established community analytics to measure and assess the success of the community.
Influencer Marketing and Management: Recruited influencers to join influencer programs to help recruit users for the community.
Social Media Integration Strategy: Partnered with the social media team to integrate content from social channels into online communities leveraging all platforms.
Social Media Listening: Implemented social media listening strategies to monitor, moderate and analyze community conversations, providing actionable insights to enhance customer engagement, identify emerging trends, and improve brand perception.
VerizonCommunity Program Manager / Social Media Manager
Sep. 2010 - Jan. 2021Greater Atlanta AreaUser Base Expansion: Developed Verizon Community strategy that grew user base from 200k to over 4 million members, achieving consistent year-over-year growth.
Community Infrastructure: Managed all infrastructure and architecture projects ensuring the community was easy to navigate and utilize. Social Support Integration: Oversaw the integration of online community user generated content into the Verizon support site so customers could leverage during their online Verizon journey. Analytics Utilization and Reporting: Leveraged several analytics platforms to analyze content trends and address issues. Delivered daily, weekly and monthly reports to several teams including Verizon leadership.
Gamification Strategy Implementation: Developed and integrated intrinsic/extrinsic gamification programs, which significantly increased community engagement.
Content Creation: Spearheaded the creation of innovative content for social and digital media channels, driving engagement and brand presence on Verizon social media channels.
Social Media Strategies: Implemented strategies to enhance program efficiency, improve user experience, and highlight engaged customers.
Social Media Listening: Implemented social media listening strategies to monitor and analyze online conversations, providing actionable insights to enhance customer engagement, identify emerging trends, and improve brand perception.
Training & Coaching: Provided training and coaching to community facilitators across the enterprise, enhancing community management practices.
Verizon App Integration: Developed strategies to integrate user generated content from the community and social media channels into The Verizon App.
People Manager: Managed direct reports and a team of moderators.
ENGAUGE MARKETING, LLCProject Manager
Dec. 2008 - Jun. 2010Atlanta Metropolitan AreaEffectively managed projects redesigning websites using Content Management Systems, HTML, .Net and Java.
Managed projects for large client email marketing campaigns and provided measured documented results. Collaborated with the behavioral research team to project manage studies for clients entering the social networking worlds of Facebook and Twitter. Effectively managed IT relationships with multiple vendors simultaneously including creating Statements of Work (SOW) and Project Plans to confirm requirements and timelines. Developed and implemented resource management tools to facilitate the sharing of resources amongst all internal project managers.
Established strong relationships with clients and internal departments.
Experience using project and bug tracking tools Daptiv (PM Tool), JMS (Time tracking tool), Bugzilla (Site errors tracking), BananaScrum (Site enhancements tool).
General familiarity of Internet applications and technologies (HTML, Java, Flash, SQL, Oracle).
Strong grammatical/proofing skills used to help gather client requirements and QA production work.
Firm knowledge of Internet technologies in order to best exploit the capabilities of our products and services.
Engauge MarketingOffice Manager/Information Technology Coordinator
Jul. 2008 - Dec. 2009Managed day to day operations in the Atlanta office of 75+ employees.
Provided office support by implementing administrative systems, procedures, policies, and monitoring administrative projects.
Implemented current system used to process vendor invoices. Processed all Atlanta vendor invoices
Maintained office workflow and budgets by implementing cost reductions and developing reporting procedures.
Resolved administrative problems by coordinating preparation of reports, analyzing data, and identifying solutions.
Acted as the liaison between Atlanta and Corporate offices on finance and IT related issues.
Provided second level support to internal Help Desk to assist employees with IT needs, resolve user concerns with specific applications, including Microsoft Office and numerous industry specific applications.
Implemented a monthly morale-boosting project to show appreciation to all employee levels.
Served as the Team Lead on the company's social committee, which organized company socials and charity events.
Coordinated internal marketing lunch and learns to educate clients on new and existing services the company offered.
SPOONFED INCProject Manager / Marketing and Merchandising
Sep. 2005 - Aug. 2007Provided leadership in the development of the SPOONFED brand.
Managed the production of all merchandise which included extensive research of fabric, cotton and print materials.
Managed creative direction on all marketing materials used to advertise merchandise and promote the launch of the brand and all fall and spring seasons.
Implemented and project managed the operations system designed to maintain all wholesale accounts.
Established and maintained relationships with over 75 clothing boutiques, nationwide and international.
Effectively managed IT relationship with multiple vendors simultaneously including creating Statements of Work (SOW) and Project Plans to confirm requirements and timelines.
Served as Quality Manager during season launches in multiple countries to ensure positive outcome of final product.
Directed the company's participation in 5 industry related trade shows.
Managed all season launch events at high profile venues.
Smac EntertainmentDirector of Operations / Onsite Event Manager
Oct. 2003 - Jun. 2008Miami and New York City Managed all operations in Miami and New York offices, simultaneously.
Prepared and reconciled all event budgets, profit/loss reports, and travel/expense reports.
Created all necessary documentation to attain new venues, sponsors and events.
Composed and coordinated all marketing campaigns for weekly and sponsored events.
Managed all weekly events and served as the liaison between venue management and the event staff.
Maintained company's current client relationships and helped to establish new ones.
Provided creative direction on all email and print campaigns.
Coordinated and managed all objectives for the events marketing team consisting of 10-15 employees responsible for maintaining client relations within the Miami and New York markets.
Assisted multiple partners with maintaining event schedules, booking travel and personal matters.
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