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Work Background
Product Trainer ISE
AppleProduct Trainer ISE
Jan. 2024 - Mar. 2024Newport Beach, California, United StatesCoaching and mentoring a team of 30+ at the Apple Fashion Island Store to perform demo experiences of Vision Pro and its new era of spatial computing. Executing on Apple’s strategy with high-standard new product category launch of the Apple Vision Pro. Training, leading and mentoring for the event of the launch of “Spatial Computing”. Evaluating effectiveness and engagement. Analyzing performance and metrics to assess the impact of training initiatives on sales results.
Sales Expert
AppleSales Expert
May. 2023Newport Beach, California, United StatesMentoring Sales Specialists and supporting other Apple stores to develop customer engagement. Facilitating training for new hires, speaking about best practices on customers approach. Planning and execution of retail projects, including new product launches, and promotional campaigns. Coordinating with internal teams to ensure seamless execution of retail project tasks and deliverables. Driving top business and store revenue, with highest metrics and new leads. Training and mentorship to junior sales team members to enhance their sales skills and performance. Leading on customer engagement and driving NPS (Net Promoter Score) to 88% for the year. Driving store business engagement and revenue on Q4.
Interim Business Expert
AppleInterim Business Expert
Apr. 2022 - Jul. 2022Newport Beach, California, United StatesSupporting Business Team to build customer loyalty and driving business revenue. Collaborating with cross-functional teams (OC Market, Product Zone, Genius Bar) to drive business engagement, utilizing CRM, building and maintaining strong relationships, resulting in increased client satisfaction. Delivered outstanding business customer's journeys and provided technical support, resulting in positive customer experiences and high praise in post-purchase customer surveys. Developing peers and sales reports to track performance and identify opportunities. Building and maintaining strong relationships, resulting in increased customer and client satisfaction. Developing and implementing sales strategies to drive revenue growth and exceed sales targets.
Sales Specialist
AppleSales Specialist
Nov. 2021 - May. 2023Newport Beach, California, United StatesLeading on customer engagement, NPS metrics, and store revenue. Developing and mentoring peers on new business leads. Focused on exceeding customer expectations. With remarkable results during the first year at Apple, invited to support other market stores to share and training peers on how to effectively build trust and make a great customer journey.
Online Marketing Manager
Drop Dead SkateboardOnline Marketing Manager
Aug. 2014 - Mar. 2018Florianópolis, Santa Catarina, Brazil
Digital Design Coordinator
GloboDigital Design Coordinator
Sep. 2012 - Oct. 2014Sorocaba, São Paulo, Brazil
Digital Marketing Manager
Vans, a VF CompanyDigital Marketing Manager
May. 2008 - Oct. 2012São Paulo, Brazil
Creative Director / Co-Founder
newsodaCreative Director / Co-Founder
Jan. 2007 - Sep. 2008Sorocaba, São Paulo, Brazil
Web Designer
NucleoTCM - Marketing e Comunicação IntegradaWeb Designer
Jan. 2006 - Nov. 2007Sorocaba Area, Brazil
Creative Art Director
6P Marketing e PropagandaCreative Art Director
Feb. 2004 - Dec. 2005Ribeirão Preto, São Paulo, Brazil
Creative Art Director
Agência ZigCreative Art Director
Jan. 2002 - Nov. 2004Campinas, São Paulo, Brazil
Web Designer
LoduccaWeb Designer
Jan. 2001 - Dec. 2001São Paulo, Brazil
Web Coordinator
Dechichi Propaganda E PublicidadeWeb Coordinator
Jan. 1999 - Dec. 2001Campinas Area, Brazil
Graphic Design Intern
Planet 9 StudiosGraphic Design Intern
Jan. 1999 - Dec. 1999San Francisco, California, United States
Advertising Intern
Stoller do Brasil Ltda.Advertising Intern
Jan. 1995 - Dec. 1996Campinas, São Paulo, Brazil
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