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Work Background
TechStyleOSSocial Media & Influencer Relations | French Market
Sep. 2023 - Mar. 2024Barcelona, Catalonia, Spain
CHIC ICONSocial Media & Copywriter
Jun. 2023Dubai, Dubai, Emirados Árabes UnidosSocial Media Content Creation:
- Developed engaging and creative content Instagram
Copywriting:
- Wrote compelling blog articles Articles: - https://thechicicon.com/?s=bags
- https://thechicicon.com/2023/08/04/cult-gaia-a-harmonious-blend-of-nature-and-art/
Seven ClínicaSenior Influencer Marketing Analyst
Dec. 2022 - Jun. 2023São Paulo, Brazil- Foster and cultivate robust relationships with influencers and their representatives, while upholding Clinica Seven's brand and values.
- Handle the day-to-day management of campaign schedules and briefings, ensuring their successful execution.
- Analyze campaign KPIs to identify areas of strength and areas for growth.
- Map out influencers for targeted campaigns, including managing project budgets and negotiating campaign prices.
- Collaborate with legal and invoice teams to finalize influencer contracts and oversee all negotiations.
The Member AgencyFounder | The Member Agency *launching soon
Jun. 2022Madrid, Community of Madrid, Spain
Canal A ComunicaçãoPR & Influencer Manager
Apr. 2022 - Dec. 2022Rio de Janeiro, Brazil- Successfully managed influencer marketing campaigns for multiple clients, overseeing strategy, execution, and performance metrics to drive ROI and brand awareness
- Coordinated teams to develop and execute influencer marketing proposals that aligned with client objectives and exceeded expectations
- Monitored and managed campaign schedules, providing insights and recommendations for event opportunities to optimize campaign performance
- Facilitated content delivery from influencers to brands and provided regular reports on performance metrics
- Conducted negotiations with clients on behalf of the agency, ensuring that campaigns met client expectations and stayed within budget constraints while also delivering strong ROI
- Conducted influencer mapping for events and campaigns, ensuring that the right influencers were selected to meet campaign goals and maximize reach
- Participated in campaign editorial planning and contributed ideas for content and strategy, ensuring that campaigns were creative and engaging
- Provided exceptional customer service to clients, building strong relationships and ensuring that their needs were met and expectations were exceeded.
LABET - Exames ToxicológicosJunior Marketing Analyst
Jun. 2021 - Jun. 2022Rio de Janeiro, Brazil- Developed and implemented successful social media and communication strategies for multiple projects, resulting in increased engagement and sales.
- Led B2C product growth and point-of-sale (POS) implementation, resulting in increased revenue and market share.
- Managed internal communications (IC), ensuring consistent and effective messaging across all departments and stakeholders.
- Developed and executed campaign and content strategies, resulting in increased brand awareness and customer engagement.
- Conducted market research and analysis to identify trends, opportunities, and target audiences, resulting in more targeted and effective campaigns.
- Collaborated with cross-functional teams to ensure alignment and successful execution of marketing initiatives.
- Created and delivered presentations and reports to stakeholders to communicate progress, results, and recommendations.
- Utilized data and analytics to measure and optimize campaign performance, resulting in increased ROI and improved campaign effectiveness.
- Provided strategic guidance and support to team members, fostering a culture of innovation and continuous improvement.
Praza Communication AgencyCommunications & Content Marketing Analyst
Jan. 2021 - Jul. 2021Rio de Janeiro, Rio de Janeiro, Brasil- Skilled in briefing elaboration and providing excellent customer service
- Collaborated with cross-functional teams to ensure successful marketing initiatives
- Managed brand awareness and engagement with creative influencer marketing campaigns
- Led campaign editorials
UniplacesBrand Ambassador
Mar. 2020 - Mar. 2021Lisboa, PortugalFastest-growing online marketplace for mid- to long-term accommodation *Customer Acquisition *Brand's representantive *Uniplaces sales project: strategy developed to increase international sales. Result: 30% reduction in information submission time, greater customer reach and 5% increase in sales project leadership
Vivant WinesSales and Marketing Assistant
Jan. 2019 - Dec. 2019Rio de Janeiro, Brazil- Proven track record of successful influencer marketing campaigns and content strategies that drive brand
awareness and engagement
- Proficient in point-of-sale (POS) management, leveraging data to optimize sales and revenue
- Coordinated successful events, resulting in increased customer engagement and brand awareness
- Collaborates with cross-functional teams to ensure successful execution of marketing initiatives
- E-commerce
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