LABET - Exames ToxicológicosJunior Marketing Analyst
Jun. 2021 - Jun. 2022Rio de Janeiro, Brazil- Developed and implemented successful social media and communication strategies for multiple projects, resulting in increased engagement and sales.
- Led B2C product growth and point-of-sale (POS) implementation, resulting in increased revenue and market share.
- Managed internal communications (IC), ensuring consistent and effective messaging across all departments and stakeholders.
- Developed and executed campaign and content strategies, resulting in increased brand awareness and customer engagement.
- Conducted market research and analysis to identify trends, opportunities, and target audiences, resulting in more targeted and effective campaigns.
- Collaborated with cross-functional teams to ensure alignment and successful execution of marketing initiatives.
- Created and delivered presentations and reports to stakeholders to communicate progress, results, and recommendations.
- Utilized data and analytics to measure and optimize campaign performance, resulting in increased ROI and improved campaign effectiveness.
- Provided strategic guidance and support to team members, fostering a culture of innovation and continuous improvement.