Maxis BerhadProduct Manager, Unified Communication, Enterprise
Dec. 2014 - Aug. 2018Conducted market research, competitive analysis, and customer feedback analysis to identify market opportunities, customer needs, and product gaps in the unified communication space. Developed and executed product roadmaps that aligned with business objectives, market trends, and customer needs for a range of unified communication products including video conferencing, instant messaging, and voice solutions. Collaborated with cross-functional teams, including engineering, design, marketing, sales, and customer service, to deliver high-quality and customer-centric products. Conducted product feasibility analysis, including cost-benefit analysis, technical feasibility, and resource allocation, to ensure product viability and profitability. Defined product requirements and user stories and worked closely with the engineering team to ensure timely and high-quality product delivery. Developed and executed go-to-market strategies, including product positioning, messaging, pricing, and promotion, to drive product adoption and revenue growth. Conducted product performance analysis, including sales performance, customer satisfaction, and customer feedback, and implemented corrective actions as needed. Maintained compliance with regulatory requirements and industry standards, such as data privacy, security, and accessibility.