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Work Background
Communications & PR Manager
Solitude Mountain ResortCommunications & PR Manager
Sep. 2024
Communications Manager
Alta Ski AreaCommunications Manager
Oct. 2017 - Oct. 2024
Owner/Founder
Lupine Media CoOwner/Founder
Jun. 2014 - Sep. 2024Utah, United States- Develop strategic digital marketing and PR campaigns for clients. Deliberately plan and strategize messaging unique to each brand. - Manage paid and organic strategy for clients' social media channels, including Facebook, Instagram, Twitter, and YouTube. Achieve an average of 20% growth for clients across social channels with increased overall engagement of 15% within the first six months. - Analyze data and utilize insights to optimize marketing and PR strategies that drive impactful results. Apply creativity and strategic thinking that align with the client's objectives and deliver measurable outcomes. Clients: RizePoint, Cast Touring, G3 Gear, Lindon Farms, Fuzion Solar, BivyStick, Essential Hub, Pilmer PR, The Snowpine Lodge, CVD Crush Vitamins, Wasatch Ski Chairs. https://lupinemediaco.com/
Social Media Marketing Manager
Spectrum Interactive Media, LLCSocial Media Marketing Manager
Jun. 2014 - Aug. 2016
Permitting and Communication Director
Electric RunPermitting and Communication Director
May. 2013 - Apr. 2014Greater Salt Lake City Area
Marketing/Public Relations
Alta Ski AreaMarketing/Public Relations
Nov. 2010 - Oct. 2017
Marketing and Race Director
Ragnar EventsMarketing and Race Director
Aug. 2010 - Dec. 2012
Brand Ambassador | Athlete
Self EmployedBrand Ambassador | Athlete
Sep. 2005 - Dec. 2010Represent Arcteryx, Black Diamond Equipment, Smith Optics, Hestra, Alta Ski Area, Volkl, XANGO, Chaco USA and Nordica as a professional ski athlete through various ski activities, including big mountain competitions, photoshoots, filming, private coaching and events. Attend functions and retail trade shows as a marketing tool to increase awareness for each company.
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