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Work Background
Cisco MerakiLead UX Designer
Mar. 2021 - Oct. 2024CanadaCollaborating with various stakeholders to create user-friendly and effective digital products and services like the Meraki App Marketplace.
Cisco MerakiSenior UX Designer
Nov. 2019 - Mar. 2021San Francisco Bay AreaLeading the UX design process from research and concept development to usability testing and implementation for meraki.cisco.com
Legal & GeneralSenior Product Designer
Jan. 2018 - Jul. 2019London, United KingdomPart of the team that created a digital pension product and independent savings account for the Private Investment division. Established user testing as a step for product development instituting a user-centered design approach for the business.
IKEA BootcampEntrepreneur in Residence
Sep. 2017 - Dec. 2017Älmhult, SwedenPart of a 3-month accelerator program working with 10 globally selected startups on improving their product, hardware, web and app designs. Startups included bareconductive.com, mimbly.se, goodbag.io, wearehowdoi.com, getniwa.com, hubstairs.com, anyware.solutions, matter.eco, theflyingspark.com, nuwiel.de
FreelanceProduct Designer
Jun. 2016 - Jan. 2018London, United KingdomI consulted independently with a couple of startups based in Europe. During this time I helped redesign the Cygnetise App, refine user journeys for Dovetail Lab (now acquired by EMIS group), and redesigned tryinstabook.com
KBS (kirshenbaum bond senecal + partners)Senior Art Director
Oct. 2015 - Jun. 2016Greater New York City AreaWorked on an array of web projects for American Express and BMW including, checkout experiences, geolocation features and digital campaigns.
Geometry GlobalArt Director
Jun. 2014 - Oct. 2015Greater New York City AreaDesigned for Capital One, Liberty Mutual Insurance and Starlight Foundation involving web design, email and direct mail campaigns.
BrandActiveAssistant Project Manager
May. 2012 - Sep. 2013Toronto, CanadaSpecialized in rebranding organizations, transitioning branded assets through initial scoping and strategic project management, customizing implementation plans for clients
Vivid Luxury MarketingAccount Manager
Mar. 2011 - Mar. 2012Cape Town, South AfricaManaged public relations and marketing campaigns for multiple luxury fashion and lifestyle brands across South Africa, concept through execution.
The Printing House Ltd.Brand Marketing Specialist
Apr. 2010 - Mar. 2011Toronto, Canada AreaManaged and executed print and digital marketing campaigns for 70+ branches across Canada, collaborated with the businesses development team, IT and design team
Bajurny DesignVisual Designer
Aug. 2009 - Jul. 2014Toronto, Canada AreaDesigned brand identities, packaging, and presentations for startups and small businesses.
University of GuelphProduction Coordinator
Sep. 2008 - Apr. 2009Guelph, OntarioManaged print marketing campaigns for the University Center's student-run clubs. Liaised with vendors and designers to to produce submission requests, managed timeline schedules and inventory.
Hearst MagazinesPhotography Intern - Cosmopolitan Magazine
May. 2008 - Aug. 2008Greater New York City AreaAssisted the Photography Director and Photo Editors with admin, production requests and location scouting for photo shoots. Managed photo archives, ran errands, liaised with vendors and teams.
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