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Jennerator AgencyIndependent Creative Consultant
Dec. 2024Maryland, United States
Be KineticMarketing Communications & Strategy Architect
Jan. 2022Baltimore, Maryland, United States• Developed and presented digital marketing strategies for companies, organizations, and products to drive market success.
• Managed website design, development, and launch strategies, including customized WordPress development for various functionalities.
• Led creative direction and managed contractors in SEO, video production, copywriting, and graphic design for effective client relations and project management.
White Oak Hospitality Director of Marketing
Aug. 2020 - Dec. 2021Baltimore, Maryland, United States• Developed and maintained a yearly marketing plan and budget for White Oak Hospitality in Baltimore, Maryland.
• Led brand marketing messaging for new menu items, events, and in-house campaigns to drive customer engagement.
• Managed social media and events departments, overseeing the creative direction for company-wide marketing materials.
• Implemented digital advertising content strategy to enhance brand visibility and drive customer acquisition.
JetPak BrandingCreative Strategist & Principal Consultant
Aug. 2018 - Aug. 2021Lutherville, Maryland• Led the research, recommendation, design, and implementation of WordPress websites using Divi Base Theme for JetPak Branding in Lutherville, Maryland.
• Developed and implemented Search Engine Optimization and Content Marketing strategies to enhance online visibility and drive traffic.
• Provided creative direction to ensure brand consistency and engaging website user experience.
Mary Kraft Staffing and HR SolutionsDirector of Marketing & Sales
Apr. 2018 - Feb. 2019Hunt Valley, Maryland• Led marketing and sales efforts to drive consistent growth and brand visibility across multiple platforms.
• Developed and maintained marketing "playbook" outlining strategic projects and goals.
• Managed social media marketing, client relations, and website maintenance for Mary Kraft Staffing and HR Solutions.
PCM ServicesMarketing Manager
Jul. 2017 - Apr. 2018Beltsville, Maryland• Led inbound marketing efforts to support strategic goals, including design, development, and tracking
• Developed and maintained marketing playbook for various segments
• Generated proposal and bid package designs across business divisions
• Analyzed sales reports to determine marketing efforts
Redstart CreativeContractor - Director of Digital Projects
Oct. 2012 - Dec. 2016Baltimore, Maryland Area• Led research and implementation of Custom WordPress Website Development at Redstart Creative in Baltimore, Maryland.
• Developed website design and digital marketing strategies, including SEO and content marketing research.
• Created RFPs, wrote proposals, and managed client relations to ensure project success.
PakCom DigitalPrincipal
Mar. 2011 - Dec. 2016Lutherville, MD• Researched, recommended, designed, and directed Custom WordPress websites for clients.
• Implemented Search Engine Optimization and Content Marketing strategies to drive traffic and increase online visibility.
• Provided creative direction and Graphic Design Services to enhance brand identity and user experience.
The Childrens GuildSpecial Events Coordinator Development Asst.
Jan. 2003 - Dec. 2005
Melvin Benhoff Sons, IncMarketing Coordinator
Aug. 2002 - Mar. 2009
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