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Work Background
@ASK Training SingaporeLearning Designer and Digital Marketing Lead
Aug. 2019 - Oct. 2021West, Singapore•Holistic involvement in the design, development, and delivery of personal effectiveness, leadership, and digital marketing courses. •Submitted multiple course proposals successfully for course accreditation with SkillsFuture Singapore (SSG) to be eligible for funding. •Experienced in handling SSG audits for SkillsFuture courses •Sales from digital marketing courses that I conceptualized and created have totaled more than a million in a little over a year. •Drove the digital transformation of the company via the establishment of online sales channels for IT and digital marketing courses •Strategized a multi-prong digital marketing strategy for course promotion via content marketing, organic FB posts, paid FB ads and Google Ads, and thought leadership via LinkedIn marketing
SingHealthProgram Executive
Jun. 2015 - Aug. 2018Central Singapore•Master planner for 50 graduate doctors for 20+ courses, handling 1000+ course registrations yearly •Crafted original concept papers for procurement of training equipment and online learning resources •Master planner tasked to coordinate the schedule of over a hundred senior doctors to speak at year-round weekly didactic lecture series •Coordinated and facilitated onsite video-conferencing for weekly surgical examination preparation sessions across 3 hospital sites (SGH, CGH, KKH) •Created individual evaluation reports for the semi-annual performance review of 50 doctors and developed new strategies for automating data collection via an online learning portal •Ensured timely utilization of and claims from training funds for 50 doctors •Provided secretariat support for 6 semi-annual meetings involving 15 senior doctors of the surgical program
PSA International Pte LtdOperations Executive
Aug. 2013 - Dec. 2014•Planned container stowage for vessels of international shipping lines, coordinating with shipping line agents and customers to ensure vessel stability and timely transshipment connectivity •Took on the role of Section Duty Manager, managing a group of 100 senior operations supervisors and ground staff in conducting operations from the Control Centre •Planned ahead to preempt and prevent yard congestion and contention from affecting operations, overcoming human and infrastructural limitations to ensure seamless operations •Evaluated operational processes of departing and incoming vessels, ensuring that key company KPIs such as Control Crane Rate, Vessel Rate and Berth On Arrival were achieved •Conducted safety checks to ensure strict compliance with Ministry of Manpower regulations, counselling delinquent staff and submitting reports to document findings
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