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Work Background
Senior Media Relations Executive
Firecracker PRSenior Media Relations Executive
Dec. 2022Los Angeles County, California, United States
Consultant - PR Manager
Huge ImpactConsultant - PR Manager
Jul. 2015
Media Relations Consultant
On Q Communications Inc.Media Relations Consultant
Mar. 2015TorontoMedia Relations Manager for On Q Communications client, the Professional Organizers in Canada.
PR Consultant
Mensante CorporationPR Consultant
Mar. 2015TorontoPR consultation on the launch of the revolutionary mental healthcare website, www.feelingbetternow.com - to launch May 2015 to coincide with Mental Health Week, May 4th-10, 2015.
Media Relations Consultant
EthnoDialogue Inc.Media Relations Consultant
Oct. 2014TorontoImplement PR strategy for Ethnodialogue client, Quality Homes. Media coverage to date includes: CTV 2 Barrie, Moose FM, Hamilton Spectator, CHCH TV News.
Senior Public Relations Manager
Aquagreens www.aquagreens.caSenior Public Relations Manager
Apr. 2014TorontoConceiving a PR strategy around a highly innovative start-up, Aquagreens, Canada's first indoor urban aquaponic farm. Holding a Media Launch event on January 23rd, 2015 at their farm/warehouse in Mississauga, media coverage included: CFTO News Live, Toronto Star (Christopher Hume, article plus video), CBC "Our Toronto", CBC Radio "Metro Morning", CityTV News at 6, CHCH TV Live (Hamilton).
Senior Publicist
InkShuffle www.inkshuffle.comSenior Publicist
Oct. 2011TorontoPublicist for "Next Gen' Wallpaper company, InkShuffle. Launching the product to the Canadian public in 2011, media coverage included: The National Post, CTV News at 6pm (Consumer Alert, Pat Foran), Calgary Sun. In 2012, the client was featured on CBC TV's "Steven & Chris" and most recently featured several times on 4 episodes of City TV's "CityLine" with design duo, Colin & Justin (Dec 2014-March 2015).
Field Producer/Director
CANAMField Producer/Director
Jan. 2011 - Dec. 2011Research and develop 3 segments for the 12 part series of Season 2 of "Fraud Squad" - arrange interviews with key subjects for camera plus Direct re-creation scenes with actors including casting.
Owner
Boys of Spring ProductionsOwner
Apr. 2008 - Apr. 2018A Single Purpose Vehicle for a feature film production, "The Knight Committee' a spy-thriller based on a stunning, true chapter of WWII history. Nov. 2009- Writer/Director/Co-Producer Robert Budreau and I are in the Packaging Phase, shopping our script in LA, attending film markets, signing deals with Canadian and US distributors,etc.
PR Writer/Associate Publicist
Hoopla CommunicationsPR Writer/Associate Publicist
Apr. 2005 - May. 2008
Media Advisory and Release writing
Parkinson's fundraiser, Thomas C. Assaly FoundationMedia Advisory and Release writing
Jan. 2005 - May. 2005
Associate Producer/Publicist
SailorJones MediaAssociate Producer/Publicist
Jan. 2004 - Dec. 2006
Researcher/Publicist
Make Believe MediaResearcher/Publicist
Jan. 2004 - Dec. 2005
Business Owner
Hi Concept ProductionsBusiness Owner
Mar. 2002Toronto, Canada Area
Publicist/PR Consultant
Hi Concept PublicityPublicist/PR Consultant
Feb. 2002Freelance Journalist who is also a Publicist....key, is getting the STORY across to a media using creative and time specific 'hooks' to entice journalists/assignment editors. My clients have been covered by CBC TV, The National, The Globe and Mail, City TV's ;Breakfast TV, Global Morning Live; and several print and online media including the Calgary Herald, Ottawa Citizen and Vancouver Sun to name a few. I've managed national PR campaigns as team lead/account manager for PR firms including: PR Post, On Q Communications, Praxis PR, Crowns Agency and DDB.
President/Producer
Hi Concept Productions Inc.President/Producer
Feb. 2002Owner/President
Writer
Hi ConceptWriter
Feb. 2002Content Development, Marketing Brochures for WanderPort Wireless Internet; content for websites including AT Productions, 911 Maxim Technologies. Fall 2004
Owner
Hi-Concept ProductionsOwner
May. 1998 - Jan. 2002Toronto based Independent Production Company. Short documentary, industrial video and dramatic formats. CBC Communications Communications officer, CBC Audience Relations/Publicity Draft official responses to audience feedback, CBC TV, Newsworld, CBC Radio
Communications Officer
Canadian Broadcasting CorporationCommunications Officer
Mar. 1998 - Mar. 2002PR/Publicity and Corporate Communications on behalf of the CBC Head Office in Ottawa and the Centre in Toronto - post held 1998-2002.
Communications Officer
CBC Marketing & CommunicationsCommunications Officer
Jan. 1998 - Dec. 2002
Corporate Communications
University of TorontoCorporate Communications
Jan. 1996 - Jan. 1998Written correspondence on behalf of Vice President, English TV Networks as well as CEO and President of the CBC. On-Camera Interviews
Associate to Alumni Affairs
Renewing Trinity CampaignAssociate to Alumni Affairs
Jan. 1993 - May. 1995

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