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Work Background
IndependantConsultant Media Technology & Operations I Product & Business Development
Aug. 2019United Arab EmiratesWorking with media technology ventures to optimise and streamline production workflows using the latest technology.
Managing a US-based AR/VR sports media production startup. Media ERP System's Business development for an Indian media asset management company using AI and machine learning media cloud technology.
Star TV NetworkSenior Vice President
Jan. 2018 - Jul. 2019Mumbai Area, IndiaWith Star India Pvt Ltd (Star TV), I championed in delivering mission-critical results with the vision, determination, and skills to make high-stakes decisions that have won robust revenue earnings for the company. I was reassured with repeated recognition for top performance through fast-track promotions from an executive level to senior vice president and selection for high-priority initiatives. I held leadership roles spearheading the launching of multiple channels in Standard and High Definition, including the rebranding of the existing bouquet and served as a change agent for process improvements and cross-functional communication within various departments for implementing broadcast networks and managing promotional campaigning. I managed broadcast programming and advertising with proficiency in dealing with media buyers and network personnel ensuring a steady flow of broadcast programming through focused streamlining communications efforts. I was leading a team of 60 members managing Traffic (sales) & Presentation (promotions) operations, providing coaching to new members of the team and setting the development standards for 30 channels including international beams. Key projects executed:
• Sports BMS migration from Pilat IBMS to Operative OnAir
•. System integration layers to support unidirectional or bidirectional data sync, with the digital platform “HotStar”.
• Developed an automated promotional / marketing optimization modules and grids (Grid Pro) resulting in enhanced targeted viewership. Handled various migration projects such as Migrating Maa TV operations into the Star TV, Star Sports ESPN Migration, NDTV Migration by providing a complete roadmap for Transmission requirements, setting up the Traffic & Presentation, managing LIVE streaming and assisting in ad-hoc programming/technical changes.
Star TV NetworkVice President
Jan. 2008 - Dec. 2018
Star TV NetworkAssistant Vice President
Jan. 2007 - Dec. 2008
Star TV NetworkSenior Manager
Jan. 2006 - Dec. 2007
Star TV NetworkManager
Jan. 2005 - Dec. 2006
Star TV NetworkAssistant Manager
Jan. 2004 - Dec. 2005
Star TV NetworkSenior Executive
Jan. 2003 - Dec. 2004
Star TV NetworkExecutive
Jan. 2000 - Dec. 2003
REMINISCENT INDIA TELEVISION (RITV)Executive
Jun. 1999 - Jan. 2000Mumbai Area, IndiaIn this role, I created Program Schedules (FPC) and compiled daily telecast logs enhancing the process of telecasting. I ensured alignment of the project solution in Sponsorship Tags and Material Management and participated in booking & scheduling commercials spots and promo campaigns and deliveries
Pawan Hans Ltd.Aircraft Maintenance Engineer Trainee
Oct. 1998 - Apr. 1999Mumbai Area, IndiaAs trainee engineer with a high degree of technical knowledge and manual dexterity, I performed regular maintenance checks and activities to ensure optimal systems function of Aerospatiale SA 365 Dauphin 2 and Russian Mil Mi -8. I was instrumental in reducing costs by implementing maintenance and inspection routines to minimize damage and wear. I proactively tested repairs to confirm airworthiness at all times, ensuring compliance with applicable safety and quality regulations
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