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Work Background
Product Design Lead
Hatched Studios Pte LtdProduct Design Lead
Jun. 2024Singapore, SingaporeMy role involves: • Leading end-to-end UI/UX design for Web 3.0 projects, including a Telegram mini app for NFT and crypto, from wireframing to high-fidelity designs and design system components. • Developing prototypes and documentation to ensure a streamlined design process. • Managing a small design team, facilitating effective communication and organizing daily tasks to enhance productivity. • Collaborating remotely with cross-functional teams to drive the successful execution of project milestones and align design solutions with business objectives. Achievements: • Successfully led the design and launch of two MVP projects on the Telegram mini app, taking ideas from initial ideation through to polished execution and release. Oversaw the end-to-end design process, including conceptualization, wireframing, high-fidelity prototyping, and final UI/UX refinement. • Provided guidance and management to a small design team, fostering a collaborative environment that encouraged creative input and ensured cohesive design outcomes.
Product Designer
Worldline GlobalProduct Designer
Apr. 2022 - Jun. 2023Malaysia, Kuala LumpurMy role involves: • Evaluated the existing design by assessing current elements and identifying areas for improvement. • Established clear design principles for UI elements, typography, grids, and spacing. • Developed adaptable UI components for cross-platform consistency. • Collaborated with QA teams for precise design system implementation. Achievements: • Successfully implemented and handed over an in-house UI/UX design system for upcoming online banking projects. The design system continues to be a guiding framework for the team, ensuring consistency in future projects.
UI/UX Designer & Developer
ISCiTy Sdn BhdUI/UX Designer & Developer
Aug. 2018 - Mar. 2022Malaysia, Kuala LumpurMy role involves: • Contributed to diverse design and development projects: crypto wallets, blockchain systems, B2B/B2C e-commerce, payment gateways, live content streaming, and charity applications. • Designed wireframes, mockups, and prototypes for clear visualizations of web/app layouts and functionalities. • Crafted information architecture deliverables, including site maps, enhancing user experience and navigation. • Collaborated closely with product leads, identifying and addressing user pain points to shape effective product strategies. • Ensured a seamless user journey, maintaining design consistency through the Design Language System (DLS). Achievements : • Accomplished multiple end-to-end projects, taking concepts from ideation and design to successful launches on Android and Apple app stores. • Successfully developed and implemented a front-end UI component library, which has been uploaded to GitHub (https://rebrand.ly/iscitygit_library) for ongoing use by developers.
Hybrid Mobile & Web Application Developer
SilverlakeHybrid Mobile & Web Application Developer
Aug. 2016 - Aug. 2018Malaysia, Petaling JayaMy role involves: • Experienced in diverse development initiatives, spanning in-house products and on-site projects, with a focus on banking systems, payment gateways, and e-wallet projects. • Collaborated closely with Business Analysts to effectively gather and interpret development requirements. • Conducted seamless REST API integration, meticulously assessed code structure, implemented source code control, and promptly resolved bugs. • Conducted extensive debugging and testing, including User Acceptance Testing (UAT) and System Integration Testing (SIT), to ensure solutions met business requirements and functioned correctly in the production environment. • Executed rigorous unit tests for both flow and structure, ensuring the robustness and quality of developed solutions. • Contributed significantly to international projects remotely, adding value to locations such as Indonesia, Philippines, and Thailand. • Based in Thailand for one year, actively shaping the development of a local banking project. Achievements: • Gained comprehensive insights into the development process, acquiring firsthand experience in key areas, including REST API integration, framework coding for front-end development, Git version control configuration, and proactive bug fixing.
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