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Network Power<100 people
Roles
✨100%
Business Owner
👍100%
Sales & BizDev
🩺100%
Medical
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Work Background
Growth Hacker
Flinch LabsGrowth Hacker
Dec. 2022
Inbound Manager
PreScouter, Inc.Inbound Manager
Dec. 2022 - May. 2023As an Inbound Marketing Manager at PreScouter, I steer the creation and deployment of strategic content that enhances brand visibility and magnetizes inbound leads.
Founder
The Scaling MinistryFounder
Oct. 2022Is your business ready to handle a massive amount of leads and turn these opportunities into profitable contracts? Sales Funnel Process with The Scaling Ministry - Project On-boarding - Prospecting - Research top notch profiles - Conversion Offers & Outreach - B2B sales leads - Campaign Management - Outreach and engagement - High integrity lead nurturing - Qualified meetings (SQL) booked in your calendar - You own the data, fully transparent in your CRM - Realtime Dashboard - Detailed Monthly Report - Bi-weekly status calls
Partner
Abdi3Partner
May. 2021 - Jan. 2023Dubai, United Arab EmiratesMy focus is the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell, reports to the CEO/Founder. - In charge of building low-cost evergreen marketing growth models. Capitalize on the organic traffic sources, optimize valuable ones, convert them to paying customers. - Build segmentation models and map buyer persona and Customer Journey Map, then optimize. - Identify opportunities and give value. - Integration, Analytics and Measurement by developing the right dashboards. interpret results, ease the decision making process on the management level. - Build out a scalable, accountable acquisition marketing function that is responsible for achieving targets for: trial starts, trial activation, trial>paid conversion, self-service revenue, marketing qualified pipeline, and net new bookings - Work closely with product marketing on creating opportunities and pipeline for new features and products - both from existing customers and net new prospects - Report on inbound and outbound campaign/channel performance, focusing on pipeline creation and efficiency - Develop understanding of efficiency metrics and optimize efforts to continuously drive down CAC and improve CLV/LTV - Influence the buildout of the martech stack to ensure Abdi3 maximizes its demand generation efforts
MSME Growth Marketing Coach
TEC-Tripoli Entrepreneurs ClubMSME Growth Marketing Coach
Nov. 2020Tripoli, North, Lebanon
Senior CRM Manager
Dark MattrSenior CRM Manager
Oct. 2020 - Aug. 2022Beirut, Lebanon
Strategic Communications Specialist
Marketer Hub LebanonStrategic Communications Specialist
Sep. 2019Beirut District, Lebanon• Core Values • Develop Communication Pillars • PR Crisis Management • Youth Acquisition • Positioning • Alliances • Campaigning • Transparency Optimization • Election Results Assessment • Candidate Image-making • Momentums & News Cycles Management • Documentation, Archiving and Retrieval • Public Relations • Social Listening • Entrepreneurship Ecosystem •Recruitment
Senior CRM Manager
Interesting TimesSenior CRM Manager
Jun. 2019 - Jun. 2020Beirut District, Lebanon• Driving Digital Transformation • Leading and motivating the CRM team to successfully deliver the strategy through effective day to day activities • Maintaining the quality of the database and ensuring consistent engagement • Delivery of acquisition and retention campaigns • Mapping of all CRM activities end to end to drive successful execution • Partnering with stakeholders across the business to ensure all CRM initiatives deliver a personalised and engaging experience for the customer • Utilising all CRM tools and systems, managing their optimisation when required • Analysis and reporting on insights, defining actions to capitalise on this data for the CRM team and wider business • Maintaining successful relationships with third party suppliers • Control of the CRM budget
Startup Marketing Coach
IECD - Institut Européen de Coopération et de DéveloppementStartup Marketing Coach
Apr. 2019Tripoli, North, Lebanon
Communication Trainer
Marketer Hub LebanonCommunication Trainer
Apr. 2019LebanonMarketing 101 @ IECD Lebanon - Empowering Entrepreneurs
Growth Lead - Lebanon Oil and Gas Business Network
Lebanon Oil and Gas WorkshopGrowth Lead - Lebanon Oil and Gas Business Network
Mar. 2018LebanonLeader of Communication pillar Spreading Oil and Gas Industry technical awareness to the reach of Lebanese public, both private and public entities, by increasing awareness, we aim in return to: Promote and generate in-country capabilities to support the development of this emerging sector Maximize the use of Lebanese goods and services Promote real and effective partnerships between international and local businesses Provide sustainable benefits to local business and communities Focus & Engage on the Lebanese Diaspora
Marketing Consultant
Marketer Hub LebanonMarketing Consultant
Aug. 2017Zouk Mosbeh1. Study company profile and operations to understand its marketing needs 2. Conduct marketing research to identify industry trends and commercial opportunities 3. Develop and implement a marketing strategy according to objectives and budget 4. Prepare detailed proposals and marketing plans 5. Advise on branding, positioning, communications and other marketing issues 6. Give direction to marketing efforts with the most effective methods and tools 7. Liaise with marketing department and external vendors 8. Monitor marketing projects and analyze results 9. Write reports with suggestions for improvements and new ideas
CRM Consultant
Marketer Hub LebanonCRM Consultant
Aug. 2017Zouk MosbehProviding CRM solution and consultancy in two SOW: SOW 1 - Free Solution Setup + Monthly consultancy fee Phase 1: Assess the existing process Phase 2: Scouting for CRM solution Phase 3: Set up accounts on the CRM Phase 4: Business Process mapping + Flowchart diagram Phase 5: Set up Data Structure and mapping Phase 6: Sourcing and cleaning existing data Phase 7: Third party Integrations – if you need any Phase 8: Onboarding Session – 2 hours + documentation of customized solution Phase 9: Start with the cycle – Monthly fee SOW 2 - One-time Fee Solution and Onboarding + Hourly rate maintenance Phase 1: Assess the existing process Phase 2: Scouting for CRM solution Phase 3: Set up accounts on the CRM Phase 4: Business Process + Flowchart diagram Phase 5: Set up Data Structure and mapping Phase 6: Sourcing and cleaning existing data Phase 7: Third party Integrations – if you need any Phase 8: Onboarding Session – 2 hours + documentation of customized solution
Account Director
Joint Media HouseAccount Director
Jul. 2015 - Aug. 2017LebanonManaging accounts department and the accounting activities within JMH. Meeting with clients and service providers, discussing budgets, pricing and contracts. • Implementing Personal Development Schemes • Driving new business opportunities • Maximising client business opportunities • Leading designated account teams • Work with management in identifying business success factors and risks for new and existing clients. • Prepare monthly overview of client activities, revenue forecast and future plan. • Direct clients during on-boarding process. • Manage contract renewals and perform contract and financial negotiations. • Develop long and short term strategic plans for clients. • Maintain productive relationship with clients. • Manage client budgets and provide cost optimization solutions. • Prepare and deliver client presentations, case studies and proposals. • Developing client communication programmes • Managing budgets • Attending meetings • Rejecting or approving budgets
Digital Service Account Manager
WundermanDigital Service Account Manager
Nov. 2012 - Jul. 2015Lebanon• Project management for campaign execution requirements • Coordination of campaign execution services between marketers, agencies/partners and the MSC • Serving as the primary point of contact for marketers engaging with the MSC and vice versa; providing consultation and governance recommendations on MSC services as needed • Driving on-going improvements in efficiency of campaign execution/set up and tracking through global tools • Turn localization and activation plans into a clear production requirement briefing for the respective production teams. • Determine job production requirements and assign through internal teams and/or hubs • Establish and maintain robust end-to-end production processes • Co-ordinate localizations and validation tasks through client platforms • Create localization and activation briefs on client’s asset management tool • Maintenance & update of country specific client platforms and assets • Coordinate and execute multiple development/production initiatives • Develop & execute project plans, documentation and reporting • Ensure that timing & expectations are communicated to the client • Ensure creative excellence and successful completion of projects
Senior Web Developer
IFP GroupSenior Web Developer
Nov. 2011 - Oct. 2012LebanonRedesign of the ERP System (CIDB internal Application) • Database Migration to MySQL • IFP News Portal – R & D – Meeting with Knowledge View (News Source Providers) • Leading team staff – Task Orchestration • New IFP CMS – R&D – Database and Core • Technical Support – Regional Offices – For CIDB • Social Media Planning
Contributor / Developer
SeeqenceContributor / Developer
Jan. 2010 - Dec. 2010
Digital Consultant
Mediaquest Corp.Digital Consultant
Dec. 2009 - Oct. 2011• Develop websites • Conceive Email Campaigns & newsletters • E-marketing reports and planning • campaigns Ads management • Facebook Ads and Applications • Social Media Planning
Web developer
IFP GroupWeb developer
May. 2007 - Mar. 2011• Maintenance and upgrading websites and web Applications using ASP, ASP.Net and SQL Server • Upgrading Flash websites • Web Administration • Database Administration • Grabbing Information with VB 6.0 Softwares and Applications. • CIDB Maintenance for IFP Group • Upgrading the application, adding modules to automate the business process of the project management, Generating report for tracking phases and task completion of projects, Manipulating testing and live data. • Large Scale Warehouse Application
Presales
OmnisystemsPresales
Jul. 2006 - Sep. 2006• working in Pre-Sales of Security applications and appliances and storage Management (Symantec and Veritas) • Acquired 18 sales specialist certificates in the line of products of Symantec - Sales Specialist Assessments
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