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Work Background
Project Manager
Trojan Horse was a UnicornProject Manager
Nov. 2022• Implemented work management software and tools to plan projects, facilitating efficient coordination of tasks among cross-functional teams. • Contributed to the success of a 6-day in-person event in Tróia, Portugal, attended by over 900 participants from 54 countries. • Effective stakeholder communication with over 150 high-profile industry speakers. • Controlled a 100,000€ flight budget dedicated to accommodating the travel needs of these profiles. • Collaborated with speakers and mentors to develop educational content for online mentorship programs and in-person event activities, ensuring content quality. • Tracked the project development, ensuring milestones were met and projects were delivered on schedule.
Digital Marketing Manager
Trojan Horse was a UnicornDigital Marketing Manager
May. 2020 - Nov. 2022• Created and managed social media strategies on Facebook, Instagram, Twitter, LinkedIn, and Youtube. • Boosted Instagram followers by 106% through community and content strategies. • Handled online advertising campaigns and budgets, including Google Ads and Facebook Ads. • Managed digital communications for two editions of a 6-day in-person event, with 50+ speakers, 20+ companies, and 900+ attendees from 54 countries. • Developed digital strategies for a virtual event with 3000+ attendees from 111 countries. • Earned 50+ top-tier press placements.
Communications Manager
RodellusCommunications Manager
Mar. 2018 - Mar. 2024• Developed the creative concept for the music festival. • Managed online communication channels during five consecutive editions. • Collaborated with internal teams and external stakeholders to guarantee successful campaigns. • Won Best Small Festival 2019 at the Iberian Festival Awards.
Social Media Manager & Content Creator
Legendary People + IdeasSocial Media Manager & Content Creator
Sep. 2017 - May. 2020Porto Area, Portugal• Worked closely with 20+ international clients to create social media plans aligned with their goals. • Main accounts: Wolverhampton Wanderers FB, Polaris Sports, Elétrico Festival, Industria Club, Visit Braga, Unilabs Portugal, Breathe Sport Fitness, QSP Summit, CBRE. • Produced high-quality content for several digital platforms, including website, blog, and social media. • Conducted keyword research and optimized content for SEO. • Analyzed performance metrics with Google Analytics and Hootsuite to find areas for improvement.
Junior Digital Marketing Manager
LIA - LOJA DE ILUMINAÇÃOJunior Digital Marketing Manager
Sep. 2016 - Feb. 2017Braga Area, Portugal• Built the marketing department from the ground up, as part of the business's digital transformation. • Implemented digital marketing strategies, including social media, and email marketing. • Developed and implemented B2B marketing strategies to increase lead generation. • Managed website content and updates using WordPress as a CMS system. • Supported event planning and execution, including trade shows, conferences, and product launches.
Sales Representative
NOVO BANCOSales Representative
Apr. 2016 - Jun. 2016Braga Area, Portugal• Led a sales campaign to introduce a new financial product, aimed at university students. • Prospected and acquired new business clients. • Exceeded the sales target by 20% during the 3-month campaign period.
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