Andy Brazilian BeautyManagement and marketing creator
Sep. 2023 - Mar. 2024Pinerolo, Piemonte, ItáliaAs Manager and Marketing creator, I performed various essential functions to attract new clients, promote the growth of the salon's social media, and optimize appointment management. My main responsibilities included: - Implementation and Management of the Appointment System: I developed and implemented an appointment system from scratch, trained the team in its use, and monitored and adjusted it as needed to optimize workflow and client satisfaction. - Content Creation: I developed informative and attractive posts about salon services (skin, eyebrows, and nails), wrote engaging captions, and created content about beauty services and care tips. - Video Production: I created demonstrative videos of services, client testimonials, and edited videos to ensure high quality and alignment with the salon's visual identity. - Photography: I took photographs of clients, events, promotions, and products used in the salon, strengthening the visual connection with the audience. - Social Media Management: I regularly posted on Instagram and Facebook, monitored and responded to followers, and analyzed performance metrics to improve content strategies. - Client Acquisition: I developed content to increase the salon's visibility and credibility. - Social Media Growth: I implemented organic growth strategies and kept up-to-date with the latest social media trends and algorithms. These tasks were essential to increase the salon's online visibility, engage the audience, improve operational efficiency, and generate more business.