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Work Background
OraclePrincipal User Experience Designer
Mar. 2022 - May. 2024Colorado• Lead Designer for the Digital Government GIU, driving UX strategy and solutions showcased at Oracle Cloud World 2024, which resulted in new products and services for local governments in developing countries. Conducted early discovery research, including user interviews and surveys, and developed interactive prototypes and proof of concepts. • Designed user-centered solutions for SaaS/Cloud products in Health Sciences GIU, developing tools for medical coders and doctors to enhance coding practices, patient identity management, and record integrity. • Mentored junior designers and contributed to enterprise-wide video training and UX knowledge sharing, supporting the Central UX GIU team in establishing best practices and UX governance across the organization.
Mediabarn, Inc.Head of UX Design
Apr. 2013 - Mar. 2022Arlington, VA• Managed a team of UX/UI designers, facilitating weekly design reviews and collaboration sessions, developing UX strategy and services, and securing contract awards through participation in multiple government challenges. • Lead designer for IRS Online Account, a web application serving millions of U.S. taxpayers, delivering user-centered design solutions that increased site adoption from 260K to over 8M users (2017-2021). Conducted weekly design reviews in Agile team environment, developed ongoing usability tests, and coordinated with research teams, accessibility specialists, business leads, project managers, and subject-matter experts. •Created marketing materials and promotional items, contributing to the rebranding of the local government of Virginia Beach, aligning with leadership’s new political and economic agendas and objectives.
Andrew MaldonadoIndependent Freelancer
Jan. 2007 - Mar. 2013Baltimore, Maryland Area• Delivered comprehensive website design and front-end development services to local marketing agencies and tech companies in the Baltimore area, ensuring seamless user experiences and responsive design. • Designed and developed dynamic interactive media, logos, print collateral, web elements, and video animations for Fortune 500 clients like National Geographic, Travel Channel, Discovery Education, and 4H, consistently achieving brand alignment and engagement. • Created impactful visual assets and cohesive branding strategies for a variety of marketing materials, including brochures, flyers, and digital ads, maintaining brand consistency and elevating client presence across all platforms.
e.maginationSenior Web Designer
Jun. 2006 - Dec. 2006Baltimore, Maryland AreaDesigned and developed interactive applications for Johns Hopkins University, Science Magazine, and multiple Baltimore-based startups, enhancing user engagement and delivering impactful digital experiences.
Karta TechnologiesInteraction Designer
Jan. 2002 - Dec. 2003San Antonio, Texas AreaDesigned and developed interactive e-learning modules for USAA, improving internal customer support training and enhancing employee development programs.
USAAWeb Designer
Jan. 2001 - Dec. 2002San Antonio, Texas AreaLed the design of multiple web applications for USAA.com and contributed to the development of USAA’s first design standards and UI component system, establishing a consistent user experience across all USAA digital products.
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