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Work Background
SBD MarketingDigital Marketing Executive
Jan. 2024Florida, United StatesAt SBD Marketing, I empower local service providers to achieve business growth through innovative digital and traditional marketing strategies. As a Co-Founder and Marketing Strategist, my focus is on helping small businesses thrive by aligning their marketing efforts with their goals. Key Responsibilities:
✅ Develop Custom Strategies: Collaborate with clients to create marketing plans tailored to their business objectives, ensuring efficiency and effectiveness.
✅ Boost Online Visibility: Use SEO techniques to improve clients' search rankings, making them more accessible to potential customers.
✅ Optimize Ad Spend: Design and manage targeted Google Ads campaigns to convert clicks into customers, maximizing ROI.
✅ Implement Follow-Up Systems: Develop automated systems to engage leads effectively, increasing conversion rates and building long-term relationships.
✅ Enhance Customer Engagement: Utilize social media to amplify brand voice and cultivate a loyal community, boosting awareness and loyalty.
✅ Provide Data Insights: Deliver actionable insights from data analysis to refine strategies and achieve ongoing success. Client Benefits:
🎯 Increased Revenue: Help clients attract more customers and boost sales with cost-effective, tailored marketing solutions.
🎯 Improved Efficiency: Allow business owners to focus on their core mission without overspending on marketing efforts.
🎯 Community Impact: Strengthen local businesses’ community presence by enhancing visibility and engagement. If you’re ready to elevate your business, let’s connect! I’m passionate about helping small businesses succeed and eager to discuss how SBD Marketing can drive your growth.
Umbrella LocalLocal Marketing Advisor
Jun. 2022 - Aug. 2024Crestview-Fort Walton Beach-Destin AreaI’m part of a leading team of digital marketing experts at Umbrella Local, a nationwide full-service digital marketing agency that focuses on generating more leads and sales for small businesses.
Emerald Coast ConnectedCommunity Director
Jul. 2021Crestview-Fort Walton Beach-Destin AreaEmerald Coast Connected is the #1 go-to resource for ANYTHING happening in the community. Events, News, Local Weather, and shop locally owned businesses. Emerald Coast Connected is a community-focused organization that believes in building, promoting, and driving a "shop local" culture. Our goal is to promote the locally owned and operated business on the Emerald Coast so that local money stays local and supports our community. We are starting a Shop Local Revolution! Our native app, found in both Apple and Google app stores, is the fastest-growing community mobile platform on the Emerald Coast. We are the #1 go-to resource for ANYTHING happening in the local community. From upcoming events, community news, local weather, and help the user find locally owned and operated businesses in the community.
growth10Practice Leader
Apr. 2021 - Dec. 2021Shalimar, Florida, United StatesGrowth10 Practice Leaders create and coach groups of 10 high-quality individuals in virtual “Tribes” of driven entrepreneurs committed to each other’s growth, well-being and success. Practice Leaders run tight, results-oriented monthly meetings to make each minute of a 2 ½ hour or half-day meeting count for the busy tribe members. We contribute to member success in two ways: 1. We hold facilitated monthly meetings to allow members to work together to air and solve problems. This activity mitigates the “lonely island” problem of trying to balance a hundred things with no team to confide in or access to information needed to fill experience gaps. 2. Members have access to the G10 library, live weekly, monthly, and quarterly learning sessions, and connections with hundreds of other members across the country inside a private community.
Dewrell Coaching, LLCOwner - Head Coach
Jun. 2020Shalimar, Florida, United StatesAs a Business Coach, I work with Small Business Owners and their teams in a mentorship role. We take my track record of success in building efficient, profitable businesses, coupled with my access to the best practices of the world's largest group of international business coaches, and combine it with their industry experience to unlock hidden profits and exponential growth in the organization.
John Maxwell TeamCertified Executive Coach, Leadership Trainer and Speaker
Aug. 2019Shalimar, Florida, United StatesHelping you get more from your team! John Maxwell Team Certified Leadership Trainer, Speaker, and Executive Coach. Keynotes, Seminars, Workshops, Classes, Leadership Development programs, Team dynamics, Team Building
AcceleranceSenior Vice President, Delivery
Mar. 2018 - May. 2020We help companies create and execute better software engineering strategies using global software outsourcing solutions by providing professional guidance for planning, sourcing and managing global teams… to achieve valuable benefits without risks and challenges. We’ve researched more than 8,000 software engineering companies around the world, certifying the top 3% and traveling to more than 30 countries to conduct deep, on-site assessments. Clients only work with fully investigated partners who are trusted, verified and certified. We’re passionate about global software development and committed to making your global relationship an enviable success. ✔ Want To Learn More?: https://www.accelerance.com/meetings/bobby-dewrell/15-minute-connection
PNCVP, Sr. Platform Engineer
May. 2016 - Mar. 2018* Developed high-level strategy and detailed approach for migration to Windows 10 for 80,000+ workstations across multiple Lines of Business, Technology Units and MIS Groups.
* Developed and instituted a master control room and sub-control room structure to oversee the success installation of IT infrastructure at over 2,500 branches nationwide. The new control room structure allowed nightly installation to increase 4 fold, reduced conversion time by 25% and netted a 100% success rate.
* Developed the Release Management process for Unified Communications and Collaboration (UCC), to include alignment of Lower Level Environments, Entry Gates and Exit Gates.
BizTech Strategy Consultants, IncPresident
Mar. 2015 - Mar. 2020Destin/Fort Walton Beach, Florida AreaI work with small and medium sized business owners to help them leverage technology as a growth tool for their business. Provide the single point of contact for all their technology needs: • Virtual CIO Services • Help Desk and Support • Data Back-up and Business Continuity • Networking and Security Services • Computer Repair and Replacement • Flat Rate Monthly Billing • Technology Refresh Programs
Bank of AmericaVP, Mobile Banking - Release Integration and Infrastructure Strategy
Sep. 2012 - Mar. 2015Fort Walton Beach, FLResponsible for Lower Level Environments, Infrastructure Strategy and Release Integration Support for the Mobile Banking.
Bank of AmericaService Delivery Consultant
Jul. 2010 - Sep. 2012Charlotte, North Carolina AreaDeployment Manager for the Enterprise Release Management team. Responsible for coordinating the deployment plan for Integrated Release consisting of 350+ application teams accross all lines of business with in the Consumer and Small Business Banking, Home Loans, and Legacy Asset Servicing Division.
Exervio Management ConsultingManager
Mar. 2008 - Mar. 2010October 2009 - February 2010
BPI – Authentication Program, Fortune 5 Bank Technical Analyst / Solution Architect
The Brokerage Platform Integration Authentication Program was established to oversee the projects needed to provide an end-to-end integrated brokerage authentication solution post merger. Responsible for identifying and documenting all process flows for each portal and respective user groups. Identify, develop and document future state model for authentication. Identify and document necessary updates to exiting relational data stores and LDAP directories. Engage and direct resources in needed updates to existing data stores to support future state model. June 2009 - September 2009
HRO NextGen, Fortune 5 Bank
Change Manager
HRO NextGen project was initiated to identify and develop the future state service delivery model for the HR Department. Responsible for technology support across all fourteen (14) work-streams and the Business Intelligence work-stream. Facilitated meetings with service delivery executives and subject matter experts to understand and document needs. July 2008 – April 2009
Treasury Services Client Portal, Fortune 5 Bank
Project Manager
Treasury Services Client Portal Program was initiated to integrate, re-mediate and re-factor legacy applications from an acquired regional bank into the Fortune 5 bank’s infrastructure. Responsible for five (5) concurrent projects within the client portal program: WebTrends Reporting; Localized Service Bus (LSB) design and deployment; eStatements and Receivables Management System Re-factoring; Client Notifications platform. Global Product Systems – MIS, Fortune 5 Bank
Change Manager - Trade Data Migration Project
Responsible for leading team integrating global trade data into the data warehouse and establishing new views within the Business Intelligence platform. Worked with Business and Finance partners to understand transaction process and data storage and presentation needs.
The Delta Chi Educational FoundationBoard of Directors
Jul. 2007 - May. 2024Treasurer and Member of the board of directors of a non-profit 501(c)(3) foundation responsible for providing grants and scholarships benefiting college student education and leadership training.
MortgageIT a subsidiary of Deutsche BankOperational Risk Supervisor
Nov. 2006 - Oct. 2007Supervise a team of auditors responsible for routine and random branch audits within the Wholesale Lending Division. Ensure policies and procedures regarding business process flow and operational risk mitigation are being met according to established guidelines. Train branch staff on new policies and procedures as they pertain to the mitigation of operational risk, enhance branch performance, and assist in the production of quality loans for sale on the secondary market.
MortgageITDefect Analyst
Jan. 2006 - Nov. 2006Assist wholesale lending branches to resolve quality issues found after a loan has been funded. Analyze trends, processes and practices within the division and advise upper management on potential changes for improvement and overall increase in quality. Provide branches with on-going training and support.
Winthrop UniversityLecturer, College of Business Administration
Jan. 2005 - Dec. 2006Courses: • BADM 411 - Information Technology for Business Administration • MGMT 326 - Operations Management
AVA Mortgage, IncChief Financial Officer
Jun. 2004 - Jul. 2005Serve on Board of Directors (Secretary/Treasurer); secure working capital; establish credit lines; strategic planning; business development; establish corporate production goals, and monitor performance; develop and fully implement new initiatives to increase market share, improve performance and increase customer satisfaction; negotiate all company contracts; ensure compliance with all federal, state and local laws; recruit, interview, hire and train all employees; oversee Human resources and Information Technology Departments
T&L Equipment Sales Company, Inc.Operations Manager
Sep. 2002 - May. 2004Strategic planning; project management; supply chain management; business development; develop and implement policies and procedures to assist in the efficient operation of the company, and ensure compliance; develop, implement and oversee company strategic plan and annual operating plan; identify and develop plans for obtaining market share in untapped market segments; develop advertising materials; work with department managers on strategies to reduce costs, increase revenue, and stabilize cash flow; customer service; job costing.
Ipso USA, Inc.Logistics Manager
Aug. 1999 - Sep. 2002Manage Order/Billing Department; supply chain management; inventory control; serve on E.R.P. implementation team; develop and implement policies and procedures as they pertain to the supply chain and interact with the E.R.P. system; product line management; develop accurate and detailed reports for executive management; customer service; manage logistics of domestic and international inbound/outbound freight shipments, including negotiation of long and short term shipping contracts.
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