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Work Background
App CentralCreative Marketing Manager
Jun. 2024Tel Aviv District, IsraelImplementation of AI Technologies: Champion the integration of AI technologies in our marketing processes, leveraging data-driven insights for personalized customer experiences and optimized campaign performance. Incorporate AI-driven design principles to enhance product aesthetics and functionality, ensuring that our offerings are not only visually appealing but also intuitively user-friendly. Art Direction: Lead the creative vision and aesthetic direction of our marketing campaigns, ensuring brand consistency and visual excellence across all platforms. Oversee the design and development of products, ensuring that each aligns with our brand's visual identity and meets the high standards of usability and customer satisfaction. Market Research: Conduct in-depth market analysis to identify trends, consumer preferences, and competitive positioning. Utilize insights to inform strategic decisions and campaign direction. Apply these insights to guide product design strategies, creating products that align with market demands and enhance the overall customer experience. Creative Design Solutions: Collaborate with cross-functional teams to develop creative concepts and design solutions that resonate with our target audience and achieve business objectives. Ensure that these design solutions are seamlessly integrated into product development, resulting in products that are both innovative and market-ready. Managing Creative Team: Inspire and mentor a team of talented designers and content creators, fostering a collaborative and innovative work environment. Guide the team in translating creative concepts into tangible product designs, maintaining a focus on functionality, user experience, and visual appeal.
TangoCreative Motion Designer
Dec. 2023 - Jun. 2024Tel Aviv District, IsraelCreative video solutions for Marketing needs. UGC, PROMO, AD's
Collaboration with UA ASO ORGANIC TEAMS.
yellowHEADCreative Video Producer
May. 2021 - Jul. 2024• Create and develop commercial video content. • Plan video shoots; talent casting, scout location, shot list, storyboard, organizing shooting schedules. • Direction of cameramen, set designers, on-screen talent and support staff. • Managing, planning and implementing all the elements of our video projects along with external production crews. • Overseeing post-production tasks and editing by external video production companies. • Collaborate closely with company stakeholders and internal teams on creative ideation to help facilitate the creation of ad's content. • Hands-on offline/online editing, color grading, motion graphics and compositing.
yellowHEADMotion Graphic Designer
May. 2020 - Jun. 2023Ga‘ash, Central, Israel
Glitch AgencyCo-Founder & Creative Director
May. 2019 - Apr. 2020Tel Aviv Area, IsraelGLITCH is a full-service creative agency. We’re a one-stop solution for forward-thinking brands looking for engaging content, best-in-class productions, and data-driven social strategy. Storytelling isn’t just what we do. It’s what empowers us to captivate true consumers. Authentic creatives and inventive methodologies help brands stand out in an era of performance vanity and market saturation.
VocativSenior Video Editor & Head of Creative
Apr. 2019 - Aug. 2019Israel
VocativVideo Editor
Oct. 2018 - Apr. 2019Tel Aviv Area, Israel
KAN - Israeli Public Broadcasting CorporationMotion Designer, Video Editor, Post-Production - Digital Department
Apr. 2016 - Oct. 2018Tel Aviv Area, Israel
AtreoGraphic Designer
Nov. 2015 - Jan. 2016Israel
VisualedAfter Effects Animator
Aug. 2015 - Oct. 2015Rosh Ha-Ayinhttp://www.visualed.co.il/
Freelance (Self employed)Freelance Video Content Maker🎬
Sep. 2014Israel- Developed and produced high-quality video content for marketing campaigns, social media, and branding initiatives, helping clients increase audience engagement and drive conversions.
- Collaborated with marketing teams to align video content with brand messaging, ensuring consistency across all platforms and enhancing the overall brand identity.
- Led the entire production process, from concept creation and scriptwriting to directing, filming, and post-production editing.
- Designed targeted video strategies to highlight key products or services, leading to measurable improvements in client visibility and sales.
- Utilized advanced video editing tools and cinematic techniques to create visually compelling content that resonates with target audiences.
- Managed budgets and timelines, ensuring projects were delivered on schedule and within scope. Showcase: https://www.igorbulgakov.com/
YnetVideo Editor & Broadcast Designer
Jun. 2014 - Aug. 2015Tel Aviv Israelynet.co.il
META4Film Editor
May. 2013 - Sep. 2013
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