Luigi Monteleone

PPC Manager @Semrush

Digital Ads ManagerMarketingMarketing Analytics ManagerSEO Manager

I’m Luigi Monteleone, a PPC Advertising Manager at Semrush with a deep background in the Google Marketing Platform and digital advertising overall. Over the past six years, I’ve built expertise in paid search, media buying, and campaign management, with hands-on roles as a Project Trainer Coordinator and Technical Expert at Google. Italian with professional proficiency in English, Spanish, and Portuguese, having lived in Spain, Portugal and Ireland. I leverage strong analytical skills to manage budgets and optimize multi-channel campaigns. Last year, these strategies led to a 50% cost reduction and a 17% performance boost. My approach is always data-driven, ensuring impactful results across industries and markets.

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Work Background

Paid Search and Display Advertising Manager

SemrushPaid Search and Display Advertising Manager

Google Marketing Platform Training Project Coordinator

GoogleGoogle Marketing Platform Training Project Coordinator

Sep. 2021 - May. 2022Lisbon, Portugal

Google Search Ads 360 | Campaign Manager Trainer

GoogleGoogle Search Ads 360 | Campaign Manager Trainer

Jan. 2020 - May. 2022Lisbon Area, Portogallo

Google Search Ads 360 Technical Expert

GoogleGoogle Search Ads 360 Technical Expert

Apr. 2019 - Oct. 2021Lisbon Area, Portugal

Paid Search Specialist Freelancer

FreelancePaid Search Specialist Freelancer

Oct. 2018Remote

Google Ads Strategic Consultant

Teleperformance PortugalGoogle Ads Strategic Consultant

Aug. 2018 - Jun. 2019Lisbon Area, PortugalDelivering advice and support about all Google Ads universe to my portfolio.

Raw Material Buyer

Nissan Motor CorporationRaw Material Buyer

Sep. 2017 - Sep. 2018Barcelona Area, Spain· Ensuring appropriate procurement of raw material for the foundry · Negotiating rate renewals and contract term arrangements · Sourcing for new materials to implement in the production processes · Implementing cost-reduction activities in collaboration with other department (engineering, quality, production etc.) · Constantly monitoring market trends of the purchased materials · Keeping continuous relations and communications with suppliers

Sales Account Associate

SAPSales Account Associate

Dec. 2016 - Jul. 2017Barcellona, SpagnaSAP helps companies of all sizes and industries run simple by empowering people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 253,500 customers to operate profitably, adapt continuously, and grow sustainably. My role as a Digital Account Associate at SAP is about driving demand & revenue through digital transformations while helping my company and my customers to adapt to the world of Digital Economy. Ensure continued progression of Sales Process until CSR picks up in current quarter close. My main responsibilities are: Sales Achievement: • Look for additional customers and opportunities to further enhance contact through different digital tools and events. • Watch for any stalled pipeline and initiate recovery procedures. • Triage any opportunities that may not be ready to progress for opportunity nurture or downgrade to lead nurture process • Plan call strategy and action plan in alignment with the Commercial Sales Team & local marketing • Drive digital innovation for reaching target market.

Junior Account Manager

EnGrande S.L.Junior Account Manager

Jun. 2016 - Nov. 2016Barcellona, SpagnaDevelop and sustain strong hotel partner relationships within the italian area by delivering superior consulting services and capturing marketing and sales opportunities through regular partner contact and delivering value added services Negotiating favorable inventory rates and allocations at property level Occasionally working also for the portuguese market

Sales and Marketing Assistant

IMEPA S.R.L.Sales and Marketing Assistant

May. 2013 - Sep. 2013Contacted new and existing customers to discuss new products and services. Direct marketing B2B. Other archiving function

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