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Work Background
President
Brand to Basket LLCPresident
Jan. 2023United StatesIt is my responsibility to bring the company's vision to life by identifying market opportunities, developing the business model, and recruiting a team that can execute the company's objectives.
Chief Strategy Officer & Partner
AliveChief Strategy Officer & Partner
Jan. 2023United States
CMO (fractional)
Kreatures of HabitCMO (fractional)
Dec. 2022 - Apr. 2023United States
Advisor
GrowtoroAdvisor
Nov. 2022United States
Strategic Advisor
Adweak StudioStrategic Advisor
Nov. 2022United States
Founder
Outside InsightFounder
Oct. 2022United StatesFractional Marketing Leadership - Advisors | Strategy | Executive Presence Helping brands drive revenue, control costs, improve marketing operations, and track everything. We are profitability minded marketing leaders.
Marketing Advisor
Digital Fight ClubMarketing Advisor
Oct. 2022United StatesBrand awareness | Business Development | Operations
Strategy Consultant
Reap CommerceStrategy Consultant
Oct. 2022United States
Strategic Advisor
Camel CultureStrategic Advisor
Oct. 2022United States
Chief Marketing Officer
PerioSciencesChief Marketing Officer
May. 2021 - Oct. 2022Dallas-Fort Worth Metroplex
Director of Digital
Poo~PourriDirector of Digital
Apr. 2020 - May. 2021Dallas, Texas, United StatesImproved D2C e-commerce revenue 130% YoY and increased total digital ROI by 180%
Head Of Digital
Hari MariHead Of Digital
Oct. 2017 - Mar. 2020Dallas/Fort Worth AreaTriple-digit top-line growth averaging 2.4x blended ROI.
B2B / Digital Marketing Consultant (Contract)
Glazier ClinicsB2B / Digital Marketing Consultant (Contract)
Aug. 2017 - Oct. 2017Colorado Springs, Colorado Area
Co-Founder
Goat Yoga DallasCo-Founder
May. 2017Texas, United StatesInspired by my incredible wife, we started and scaled this local small business.
Head of Marketing and Branding
Cedra PharmacyHead of Marketing and Branding
Feb. 2016 - Jan. 2017Greater New York City AreaLed the marketing and branding department for Cedra Pharmacy, Cedra Specialty Pharmacy, and their portfolio of health and wellness brands. Responsible for the overall vision and direction of the brands, developing marketing policies, programs and campaigns to support the strategic direction. Alignment of existing and future business plans with organizational goals. Developed strategy and oversaw launch of all paid media 2x + ROI on digital advertising Led team of 4 and all agency and vendor partner relationships
Publisher
ProgrammaticAdvertising.orgPublisher
Sep. 2014 - Feb. 2016Dallas/Fort Worth AreaProgrammaticAdvertising.org (PA.O) - a community of marketers dedicated to arming programmatic stakeholders with relevant information and technical knowledge. By delivering actionable news, opinions, interviews, and insights, PA.O’s comprehensive content informs and educates marketers on the programmatic ecosystem. With every article, PA.O helps drive smarter and more efficient advertising decisions. To learn more, visit: http://programmaticadvertising.org.
Senior Content Marketing Manager - Product Development
MultiViewSenior Content Marketing Manager - Product Development
Apr. 2012 - Oct. 2014Irving, TexasFocused on driving results between sales and production to create synergy and stability in Multiview's best in class Corporate Brief service suite. Exceeded short-term and long-term growth objectives through engaging our most valuable clients to further innovate our products.
Vice President of Sales
Fastpay Payroll ServicesVice President of Sales
Sep. 2010 - Apr. 2012Nationwide - USAFull service payroll, HR, and benefit administration service. -Payroll processing -Direct Deposit -Tax filing -General Ledger Interface -Employee self service -HR date reporting -Time & Attendance software and hardware -Web hosted software Fastpay is committed to optimizing the performance and security of our operations according to payroll "Best Practices". We have been reviewed by Garrett and Swann, LLC CPA's and have passed a SAS70 audit. Visit www.fastpaypayroll.com for details.
District Manager - CPA Channel
ADPDistrict Manager - CPA Channel
Oct. 2009 - Aug. 2010Managing relationships with CPA's and firms in north Dallas. I add value to firms by providing tools and resources to help the accountant community. Namely, tax guides, 1st research data, CPE, dedicated accountant portal, and mutual client support to name a few.
Major Accounts District Manager
ADPMajor Accounts District Manager
May. 2008 - Oct. 2009Helping organizations and business leaders manage their business and employee lifecycles from recruitment to retirement.
Branch Rental Manager
Enterprise Rent-A-CarBranch Rental Manager
Dec. 2004 - Mar. 2008

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