POV: Creator EconomyCreator Economy Expert
Oct. 2024Los Angeles, California, United StatesI'm a Creator Economy specialist inhabiting the internet since it was just a meme. In 2006, when there were no iPhones, Orkut was at its peak, and YouTube was only a year old, I founded YOUPIX, a company that grew to be the largest consultancy, accelerator and conference for the Creator Economy in Latin America, working with clients like AB-Inbev, Nestlé, Unilever, Google, P&G, Meta and more. After selling the company in 2024, I am now in a new role in this industry, connecting the US to the vibrant Brazilian creator ecosystem and vice versa.