Crutchfield Digital Digital Delivery Consultant
May. 2011 - Apr. 2020Knoxville, TN -Product Ownership Structuring
Reorganization of a product ownership team composed of product owners and managers from three different companies merging to build and maintain a single Medicare software payments platform. - Realignment of Product Management/Ownership
Full realignment of the product roadmap and the development and product groups tasked with rebuilding a healthcare communications platform. - Project Management and Web Development
Built out the project management and web development arms of a startup agency that needed process and procedure for moving multiple site builds through a small team with max efficiency and customer satisfaction. - Direction of Digital Marketing
Completed a short contract to assess systems and create a repair and growth plan for the entirety of this outdoor retail/ecommerce brand’s digital marketing and ecommerce presence. - Direction of Digital Media
Digital Strategy - Analysis and digital strategic alignment of every digital ad project the agency handled. Spends ranging from a few thousand dollars a month to millions a year.