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Work Background
aigenPartner
Nov. 2023Milano, Lombardia, Italia▶︎My Position:
Partner ▶︎Company Profile:
A.I.Gen is a "Think Tank" holding that aims to merge the development plans of leading companies to provide consultancy, solutions, and integrated, innovative platforms for entities wishing to leverage the best that technology, data, and artificial intelligence can offer, with a sustainable approach that respects people and their future, thereby contributing to building a strong business fabric and a better world for everyone. Holding Companies are: - BID COMPANY
- KETTYDO+
- HIC MOBILE
- URBISTAT
- YOUTHQUAKE
Kettydo+Partner & Consultancy Practice Director
Sep. 2023Milan, Lombardy, Italy
Kettydo+Partner
Oct. 2022Milan, Lombardy, Italy
Kettydo+Strategic Design Director
Feb. 2020Milan Area, Italy▶︎My Position:
∙Strategic Design Director | Connecting and leading teams of Data Intelligence, Strategy & UX Design through an integrated and target-oriented approach, based on Design Thinking and Lean methodologies, aimed to conceptualize and design full range experience platforms capable to connect persons with brands.
∙Client Strategy Director (overall strategic direction vs. key clients) ▶︎Company Profile:
Kettydo + has created and developed the Continuous Engagement Model, a unique methodology that integrates Data, Experience, Content and Technology Strategy skills in order to support companies in profiling their customers' behaviors and involving them through innovative services and experiences. ▶︎Projects & Clients:
Lavazza - Gruppo Bonterre (GSI | Grandi Salumifici Italiani) - Granterre - ZUEGG - BeRebel (Gruppo Unipol) - Sorgenia - Unicoop Firenze - Club del Sole - Mulino Bianco (Barilla) - Zurich - Pinko - Sisal - COOP Italia - Pampers (Fater) - Gewiss - Istituto Marangoni - Banca Popolare di Sondrio - Credit Agricole - Martinelli Ginetto - Sofidel - VIVIEnergia - Yamamay/Carpisa - Fila - Trony - NABA - Istituto Marangoni - Astrazeneca - (...)
BitrockHead of Strategy, Digital Marketing & Communication
May. 2018 - Feb. 2020Milano▶︎My Position:
∙Supporting the Sales activities with strategical pre-sales solutions ∙CRM management ∙Business Development reporting directly to CEO, revitalizing business KPIs and ensuring business performance.
∙Define national & international Communication and Marketing cross-channel activities. ∙Support the international Professional Training Programs in association with IT Partners (Confluent - IBM/Red Hat - Lightbend). ▶︎Company Profile:
Technological Consulting company - System Integrator ▶︎Projects & Clients:
Agos - Banca D'Italia - Esselunga - Cerved - Leonteq
Fortitude GroupHead of Corporate Strategy
May. 2018 - Feb. 2020Milan, Lombardy, Italy▶︎My Position:
∙Company change and transition design
∙International Business Development
∙Communication and Digital Strategy
∙Define national & international Partnership development.
∙Support group's brands development and growth (Bitrock - Radicalbit) through design thinking, culture change and talent nurturing activities.
∙Tech Academy Director ▶︎Company Profile:
Technological Consulting Holding - System Integrator
Value PartnersHead of Digital Strategy (Exage)
Jul. 2016 - May. 2018Milan▶︎My Position:
∙Head of Digital Strategic Unit ∙Senior Digital Transformation Manager
∙Pre-Sales Specialist ∙Design Thinking Specialist
∙Digital Marketing and Strategic Communication ▶︎Company Profile:
Giorgio Rossi Cairo, the founder of Value Partners, a strategic consultancy
company, makes a new investment in the innovation sector with EXAGE, a player whose mission is
guiding companies through the fourth industrial revolution. ▶︎Projects & Clients: Edison - Juventus FC - Banco BPM - BPS - Intesa Sanpaolo - Banca5 - NaturaSi - Unipol - Telepass - MutuiSi - FIAIP - Valcucine - Allianz - Zambon - Volksbank - BAAC (Thailand - Asia Pacific Region Bank)
Value PartnersSenior Digital Strategist (Exage)
Jun. 2016 - Jul. 2016Milano, Italia▶︎My Position:
∙Senior Digital Strategist
∙Digital Advisor ▶︎Company Profile:
LIQID Srl becomes Exage S.p.A. in late 2017 as a consequence of a M&A with Value Partners Group. ▶︎Projects & Clients: digital strategy and advisory support to Value Partners’ pre-sales activities
Liqid S.r.lSenior Digital Strategist
Jan. 2016 - Jan. 2017Milan Area, Italy▶︎My Position: ∙Senior Digital Strategist
∙Project Manager Digital ∙Communication & Digital marketing Specialist ▶︎Company Profile: Liqid is an independent Digital Agency which blends communication skills, design, marketing and technology. ▶︎Projects & Clients:
Edison - FCA - Pfizer (Polase Sport) - IIT - UNIPOL
Marcella Bella | Una Serata Bella (Mediaset | Colorado Film)Digital Communication Manager | Digital Strategist
Mar. 2015 - Mar. 2016Milan Area, Italy▶︎My Position: ∙Content Creator
∙Copywriter
∙SEO & Social Manager ▶︎Projects & Clients:
RETE 4 - MEDIASET - COLORADO FILM
Gianni Bella SoundtrackPRO-FactoryAssociate Professor for Digital Strategies in Entertainment & Digital Business
Jun. 2014 - May. 2016Parma Area, Italy▶︎My Position: Professor of digital business / digital discography and digital publishing.
Helping Entertainment Professionals and Managers to explore and understand the transformation of business enabled by technology, through Design Thinking approach. ▶︎Company Profile: GBMF is a professional Music Master created by Gianni Bella and his team, under the patronage of SIAE and Federazione Italiana Autori
Sinapsi Group SrlProject Manager - Digital Strategist
May. 2014 - Apr. 2015Parma Area, Italy▶︎My Position: ∙Digital Business Consultant & Digital Content Manager for International Music & Entertainment Projects
∙International Accounting for Cultural Business Unit.
∙Distribution Manager (Digital/Physical products). ▶︎Projects & Clients: Salini Impregilo - Alessandro Rosso Group - IIC Copenaghen - IIC Stockholm - UNOG (United Nations) - UNESCO.
LA CAPINERA (Modern Melodrama by Gianni Bella & Mogol)Creative Direction Assistant & Digital Project Manager
Oct. 2013 - May. 2016Rome Area, Italy▶︎My Position: ∙Art Direction Assistant ∙Strategic management (right holders and publishing)
∙Digital Operations ∙Media Content Supervisor ▶︎Company Profile:
La Capinera, a magnificent and contemporary musical composition by Gianni Bella and Mogol.
Music: GIANNI BELLA - Lyrics: MOGOL - Libretto: GIUSEPPE FULCHERI Arrangement: GEOFF WESTLEY
KiranSixDigital Strategy Consultant | Business Developer
Aug. 2013 - Aug. 2016Milan Area, Italy▶︎My Position: ∙Digital Strategist
∙Business development ▶︎Company Profile: Independent Creative and Design Company ▶︎Projects & Clients:
Danone - SMEG - Cantine Sanmarzano, Kartell
G7 MUSIC GROUP SRLDigital Strategist | Business Developer | Product Owner
Jun. 2013 - Jul. 2016Menton▶︎My Position:
∙Business Developer ∙Strategic Management ∙International Account Manager with: Universal/ Ricordi / PwC/ Magnolia / Discovery Channel / Sky / Freemantle / Extreme / FCA (Fiat Chrysler Automobiles)
∙CANTOLOPERA Product Manager ▶︎Company Profile:
Publishing & Digital Company
NUOVA GENTE EDIZIONI MUSICALIStrategic Advisor | Digital Exploitation Manager | Creative Product Owner
Jan. 2013 - Jul. 2016Parma▶︎My Position:
∙Strategic Consultant & Business Developer ∙Recording Studio Manager & Art Director ∙Producer
∙Director of Gianni Bella Project 1975/2015 ∙Digital Content Manager ∙Art & Digital Consultant for TV formats, Mediaset-Rete 4 | ColoradoFilm. ▶︎Company Profile:
Publishing Company - Label - Recording Studio
DOLODER.comBrand Developer | Strategic Consultant (EMEA) | Partnership Developer
Jan. 2012 - Jan. 2014Malmo, Sweden▶︎My Position:
∙Brand Developer ∙Marketing Consultant (Southern Europe Area) ▶︎Company Profile:
Digital & Media Company Start-up - Digital Distribution Platform
KollectorBrand Development Consultant (EMEA) | Partnership Developer
Jan. 2012 - Jan. 2013Belgium▶︎My Position:
∙Freelance Consultant for brand development in Italy & Southern Europe Area ▶︎Company Profile:
Digital, Media & Monitoring Start-up Company
BERTOSTUDIO s.a.s. Publishing Consultant | Digital Distribution & Sales Manager
Jun. 2011 - Dec. 2012Piacenza Area, Italy▶︎My Position:
∙Publishing Consultant
∙Digital Distribution Manager ∙Strategic Business Planning ▶︎Company Profile:
Publishing Company - Independent Label
MR. LUV ConsultingFounder | Digital Innovation & Digital Strategy Consultant
Jul. 2008 - Jul. 2016Italy▶︎My Position:
∙Founder & Executive ▶︎Company Profile:
Independent Digital Strategy Consulting | Digital Business Development Firm. Management Consulting.
The primary purpose of this individual company (serving a peak of 20+ active clients in 7 different market areas and over 5 nations and 10+ key partnership) is to ensure to business owners, SMEs, startup and industries an effective and valuable asset in new digital environments, designing and defining the digital transformation process. Specialized in digital assessment, gap analysis, customer experience, multi and omnichannel solutions, service design and digital strategies. ▶︎Area: Management Consulting & Business Development, Digital Marketing, Publishing, Communications & PR, Start-up Management, Media Productions, Music Business.
PREFUELED.COMCountry Manager (IT) | Brand Developer (EMEA) | Digital Strategist
May. 2007 - May. 2009Oslo Area, Norway - Luxembourg▶︎My Position:
∙Brand Manager (IT)
∙Digital Content Manager (IT)
∙Account Manager ▶︎Company Profile:
Digital Distribution Start-up Company | Branded Entertainment System ▶︎Projects: COIN - EURONICS - TRONY - GET FIT - CARIPARMA - SIX NATIONS RUGBY - UNIVERSAL - WARNER - SONY - EMI
SFEMVP Label Manager | International Business Developer
Jan. 2007 - Jul. 2016Parma (IT) - Berlin (GER)▶︎My Position:
∙Co-Founder ∙Art Director and Production Manager @ SFEM-THE LADS PRODUCTIONS.
∙Copyright, Licensing and Catalogue Manager. ▶︎Company Profile:
Publishing Company - Label (IT-GER)
SFEMCo-Founder | Business Developer
Jan. 2004 - Jul. 2016Parma (IT) - Berlin (GER)▶︎My Position:
∙Co-Founder ∙Project Manager (Area Classics)
∙Copyright, Licensing and Catalogue Manager
∙International Accounting. ▶︎Company Profile:
Publishing Company - Label, Classics remastering and distribution (in partnership with EMI Music Italy & Istituzione Casa della Musica di Parma).
Archeosistemi s.c.r.l.Area Manager | Digital & Scientific Process Manager
May. 2003 - Apr. 2007▶︎My Position: ∙Manager of Archaeological research areas | Emilia Romagna. ∙Data ingestion & Digitalization manager.
∙AutoCad design | Keynote creator | Scientific consultant.
∙Communications and Public Relations ▶︎Company Profile: Archeological Research Company. ▶︎Projects: TAV - TRENI ALTA VELOCITA' - PIZZAROTTI - IREN - MANPR - COMUNE DI PARMA - COMUNE DI FIDENZA - COMUNE DI REGGIO EMILIA - SSOPRINTENDENZA AI BENI ARTISTICI E ARCHEOLOGICI EMILIA ROMAGNA
University of ParmaAssociate Scientific Research Assistant
Jan. 2002 - Aug. 2006Parma Area, Italy▶︎My Position:
∙Associate Professor (Social and Economic History)
∙Web Content Development
∙Consultant of Digital Solution applied to Historical and Archaeological Research. ▶︎University of Parma - History Dept.
Ancient/Modern Social and Economic History
Museo Archeologico Nazionale di ParmaJunior Scientific Research Assistant
Jan. 2001 - Jan. 2002Parma∙Archeologist
∙Digital Content Manager
∙Analyst and Ancient History and Economy Researcher
∙Digitization and Digitalization process assistant
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