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Work Background
Director of Marketing (Consumer Business Unit)
DOCOMO PACIFICDirector of Marketing (Consumer Business Unit)
Jan. 2023Guam, Guam
Director of Marketing, Growth Segments
DOCOMO PACIFICDirector of Marketing, Growth Segments
Apr. 2021 - Jan. 2023Guam, United States
Senior Segment Marketing Manager
DOCOMO PACIFICSenior Segment Marketing Manager
Feb. 2020 - Apr. 2021Guam, United States
Segment Marketing Manager
DOCOMO PACIFICSegment Marketing Manager
Dec. 2019 - Feb. 2020Tamuning, Gu, Guam
Senior Account Manager
Big Fish CreativeSenior Account Manager
Jan. 2017 - Dec. 2019Guam-Headed the strategy, development and execution of various clients’ rebranding efforts resulting in the clear articulation of the Brand Essence within the market. -Structured and implemented the digital marketing and content strategy process improving efficiency level by 30% based on recorded billable hours -Build go-to-market strategies that infuse the StayWell brand across all user touchpoints through visuals, tone, voice, and experience -Created and offered a new agency offering focused on brand strategy including Brand Identity, Brand Essence, Brand Positioning and rollout campaigns
Adjunct Instructor
Guam Community CollegeAdjunct Instructor
Aug. 2016 - Aug. 2019Mangilao, Guam
Marketing Communications Manager
Hyatt Hotels CorporationMarketing Communications Manager
Jan. 2010 - Dec. 2016To develop, implement, monitor and evaluate the hotel's marketing communications strategy, including advertising, promotions, public relations, graphics and collateral, so as to support the marketing objectives for the hotel and maximise the hotel's positive exposure in local, national and international markets. Establishes an annual and fully integrated communications programme with measurable objectives, strategies and action steps. Ensures that all marketing communications activities are aligned with the Corporate Marketing Strategy. Closely works with other departments to assess and support their internal and external communications needs.
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