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Work Background
So DigitalArt Director
Feb. 2024 - Apr. 2024Abu Dhabi Emirate, United Arab Emirates• Lead and managed creative projects across various disciplines including architectural design, branding, UI/UX, and 3D visualisation. • Collaborated with clients to understand their vision and translate ideas into compelling visual designs, ensuring alignment with brand guidelines and objectives. • Developped and oversaw design strategies and project timelines, ensuring successful delivery within set deadlines.
Rekt StudiosArt Director
Feb. 2023Dubai, United Arab Emirates• Lead art direction for concept creation, modelling, and texturing of both game-ready and cinematic characters within a web3 gaming studio. • Proficient in using software such as CC4, Blender, ZBrush, Figma, and Photoshop, with knowledge of Unreal Engine. • Manage and mentor a team of talented 2D and 3D artists to design captivating characters for games and interactive experiences. • Collaborate with UI/UX designers to develop visually appealing game websites and editor pages. • Provide creative direction for marketing content, ensuring that character designs and visual assets align with brand messaging and enhance user engagement. • Expertise in character creation, texture mapping, and integrating assets within game engines.
CAP consultantsSenior Designer
Oct. 2022 - Mar. 2023Beirut, Beirut Governorate, Lebanon• Conceptualised and designed the company’s website using Figma, ensuring a modern and user-friendly interface that reflects the firm’s brand identity. • Managed the entire website development process, collaborating closely with developers to ensure accurate reproduction of the design and functionality. • Played a key role in the creative direction of a promotional trailer video for a significant project, guiding the conceptualisation to align with the company’s vision and branding. • Assisted in the creative process for media content, contributing ideas and designs that enhance the company’s marketing and communication efforts. • Conducted a small-scale rebranding initiative, successfully uplifting the company’s visual identity and ensuring consistency across all platforms and materials.
Rekt StudiosLead Character Artist
Dec. 2021Dubai, United Arab Emirates• Lead a dynamic team of six skilled artists, effectively estimating workloads, assigning tasks with clear deadlines, and managing project timelines for the character department. • Provide strategic artistic direction and general guidelines to character designers, fostering collaboration and enhancing creative output. • Delegate tasks and manage deadlines, ensuring timely delivery of high-quality game-ready and cinematic characters. • Oversee the team's workflow and progress, ensuring efficient execution and adherence to artistic standards.
Rebeiz & Associates InteriorsInterior Architect
Jan. 2019 - Jun. 2021Beirut District, Lebanon• Developed design concepts and floor plans for residential interiors, ensuring functionality and aesthetic appeal. • Created 3D models of furniture and interior elements using SketchUp and AutoCAD. • Produced shop drawings for custom woodwork and millwork projects. • Collaborated with clients to understand their needs, providing tailored design recommendations. • Coordinated with contractors to ensure timely and accurate execution of designs. • Assisted with material selections and created mood boards to visualise final designs. • Developed preliminary layouts, incorporating lighting and furniture placement for optimal space utilisation.
ELIE METNI ARCHITECTSIntern
Jul. 2018 - Sep. 2018Beirut District, Lebanon• Worked closely on the concept design of two appartments in the heart of gemmayze, Beirut.
nabil gholam architectsDesign Intern
Jun. 2017 - Aug. 2017
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