CDM New York - OmnicomHealthGroup via Marlabs Inc.Sr. Information Architect
Dec. 2011 - Jul. 2012New York, United States- Led the creation of UX artifacts and documentation for various enterprise-level projects, including wireframes, site maps, functional specs, user flows, personas, and use cases.
- Collaborated closely with cross-functional teams, including art directors, copywriters, developers, and project managers, to design and deliver user experiences that met strategic business goals.
- Worked on a range of digital products, including websites (desktop and mobile), web portals, enterprise apps, mobile applications, and interactive tools.
- Presented UX solutions to internal teams and clients, ensuring alignment with business objectives.
- Successfully executed healthcare advertising projects for major clients such as AstraZeneca, Pfizer, Abbott, Biogen, Amgen, and Novartis.