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Work Background
GeocentricVice President
Jan. 2023Bethesda, Maryland, United StatesCreative partner to support design and other services for Geocentric websites.
BrllntFounder & CEO
Mar. 2014Washington D.C. Metro AreaMel leads the Brllnt team under the philosophy that design has the power to solve even the most complex problems. She guides creative strategies to create effective and immersive brand experiences across all touch points, including web, brand, and marketing. She was recognized as one of FemTech's Powerful Woman Designers for 2016, and also co-founded Unleaded, a design sprint meet up that is building a community of creatives who collaborate at monthly events to improve social and business problems within the District.
FiddleFly, Inc.Creative Director
Aug. 2013 - Mar. 2014Columbia, MarylandProvide creative direction for mobile-centric designs at fast-paced startup. Attended client meetings and produced creative briefs. Collaborated with Project Manager and Director of Development to create budgets and schedules for client projects. Conducted brainstorming and concepting meetings with design team. Established internal creative process. Managed judging and site review for Mobile Awesomeness - a Fiddlefly property.
The Pomerantz AgencyLead Graphic Designer
Feb. 2012 - Aug. 2013Annapolis, MarylandProvide Art Direction for campaigns, websites, videos and photography. Create unique and original designs which breathe new life into client's business. Combine marketing strategy with keen eye for aesthetic detail to create a powerful marketing machine. Redesigned internal brand and brand products. Restructured and branded business marketing plan and strategic process. Lead Social Media marketing for company, and provide strategic council for clients.
Weber ShandwickGraphic Designer
Apr. 2011 - Jan. 2012Washington, DCGraphic Designer in fast paced agency for multiple large accounts including: US Army, W. K. Kellogg Foundation, BAE Systems, NATO, UN, The Bill & Melinda Gates Foundation and AGRA. Create advertising, conference materials, event signage, and other collateral marketing pieces. Collaborate with the digital team on website development for Pepsico and the agency’s website. Lead designer for in-house promotional materials. Responsible for preparing files for print, pre-press, and press-checks. Work closely with vendors and prepare estimates.
Population Services InternationalGraphic Designer
Feb. 2011 - Apr. 2011Washington, DCServed as the design lead for corporate in-house marketing team. Developed World Water Day campaign concept and execution, as well as web advertisements for World Malaria Day, International Harm Reduction Conference, and The Second World Non-Profit and Social Marketing Conference. Created collateral marketing materials and infographics. Worked on website and e-blast development, prepared files for press, and worked with printers on estimates to ensure an affordable budget.
Erwin-PenlandAssistant to the Creative Director
Jan. 2009 - Dec. 2009Greenville, South Carolina AreaGraphic Design Intern for a fast growing advertising agency. Collaborated with design team to develop concept and execution for Greenville Drive season tickets and Denny’s Corporate Conference identity. Developed collateral marketing pieces for Verizon Wireless, attended a photoshoot for the Fatz Cafe menu, and was responsible for photographing various items for Denny’s website.
Anderson UniversityStudent Activities Marketing Intern
Jun. 2008 - Jan. 2009Anderson, SCDeveloped creative advertising solutions to promote activities on campus. Created a campus wide calendar, weekly e-blast, t-shirts, countless fliers and other printed ads.
CargoGraphic Designer
Jan. 2008 - Dec. 2008Created in-house design for Cargo, as well as photo editing, website updates, and identity design for the following companies: E-ONE, Greer State Bank, Chrysler/Freightliner Sprinter, Healthstat, yWCA
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