Celux LightingMarketing Manager & International Sales
May. 2021Humanes de Madrid, Comunidad de Madrid, España∙ Strategic planning and development of marketing and communication actions for the launch of a new product. (Advertising, PR, trade fairs and online strategy).
∙ Execution, control and monitoring of campaigns using Google Analytics, Google Search Console and Google Ads.
∙ Elaboration of offline/online sales support material: presentations, packaging, sales folder, microsites, landing pages...
∙ Corporate brand communication.
∙ Product placement on the digital marketplace
∙ International trade planning and execution
∙ 3D product design and rendering
∙ Analysis of competition, market research and trends. ─ Data scrapping.
∙ Digital marketing tasks: e-commerce growth manager, digital strategy implementation, KPIs, lead generation and customer loyalty, social media manager, SEO On/Off page, customer promotional campaign management, CRM monitoring, email marketing and automations.
∙ Digital product manager (UI/UX)
∙ Market analysis for subsequent decision making. Work on the implementation of new products taking into account market trends.
∙ Review and modification of the content of corporate websites. HTML/CSS/PHP/JS, Wordpress & Prestashop (Performing overrides and data manipulation via SQL).
∙ Digitalization and automation to reduce operational task times through the development of customized web applications.