TixsaChief Marketing Officer
Jan. 2016 - Jan. 2018City of Johannesburg, Gauteng, South AfricaAll standard marketing manager roles and duties, including setting marketing and sales objectives, competitor analysis, managing budgets, talent management, product development and brand positioning.
The overall management and performance of Tixsa as a white-label brand (first of its kind in South Africa at that stage). Upholding high levels of customer service and satisfaction through offering strategic input and deduces from data generated on the ticketing software platform.
Project management of all external stakeholders involved in the white-label brand. Liaising with US software partners (Showclix), troubleshooting technical issues, and customising software for client-specific requests. Updating industry news on website, blogging & managing social media accounts.
Sustained rapport with key accounts by making periodic visits, exploring specific needs, and anticipating new opportunities.