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Work Background
Director of Strategy
APO GroupDirector of Strategy
Mar. 2023PortugalAs Director of Strategy at APO Group, I lead the development and execution of comprehensive communication strategies that drive market expansion and brand visibility across African and Global markets. My role encompasses a wide range of responsibilities, including strategic planning, market analysis, and the integration of innovative digital marketing solutions. I work closely with cross-functional teams to ensure alignment with organizational goals, leveraging my expertise in crisis communication, advocacy, and public relations to enhance our clients' presence in diverse markets.
Independent Strategic Communications Consultant
FreelanceIndependent Strategic Communications Consultant
Nov. 2022 - Jan. 2023
Director of Strategic Content
Energy Capital & PowerDirector of Strategic Content
Jan. 2022 - Oct. 2022Cape Town, Western Cape, South Africa
International Conference Director
Africa Oil & PowerInternational Conference Director
Jun. 2020 - Apr. 2022Lisbon
Content Manager and Producer
CoinvisionContent Manager and Producer
Nov. 2017 - Oct. 2018Lisbon Area, PortugalMarketing, Communication and Strategy development at Lisbon-based blockchain-focused start-up Coinvision.
Member Of The Board Of Advisors
The Africa Fintech SummitMember Of The Board Of Advisors
Oct. 2017 - Jun. 2020Washington D.C. Metro Area
Moderator
Africa Oil & PowerModerator
Jun. 2017 - Jun. 2017Cape Town Area, South AfricaModerator of the "Independent Power Projects in Africa" Panel during the Conference's 2017 edition
Content Manager and Producer (Consultant on 3 month project)
Eixo Norte Sul, Comunicação e ConteúdosContent Manager and Producer (Consultant on 3 month project)
Oct. 2016 - Dec. 2016LisbonContent Manager and Producer for the Celebratory book of the “20 Years of European Voluntary Service in Portugal”, commissioned by the European Voluntary Service to Eixo Norte-Sul Comunicação e Conteúdo, Portugal
Producer
VitriMediaProducer
Jan. 2016 - Mar. 2016LisbonProducer for the TV and Radio Ad campaign for Henrique Neto’s 2016 Presidential Campaign
Senior Content Producer (4-month project)
Eixo Norte Sul, Comunicação e ConteúdosSenior Content Producer (4-month project)
Sep. 2015 - Dec. 2015LisbonContent Producer for the TV talkshow “Conversas ao Sul”, commissioned and broadcasted by national TV Station RTP Africa
Market Analyst/Editor
Market Analyst/EditorMarket Analyst/Editor
Jan. 2015 - Jun. 2020Lisbon Area, PortugalRegular Reporter, Researcher and Analyst, The Oil & Gas Year, Africa Branding Corporation, Oil and Gas Engineering Magazine, Africa Oil and Power Conference, World Profile Group, The Business Report, The Business Year, Free Zone Watch, Oxford Business Group, Centurion Law Group, Público, Observador, Panavideo, Chipin, StateOf, Hackernoon (May 2015 - Present)
Country Director
THE OIL & GAS YEARCountry Director
May. 2014 - Nov. 2014Tanzania
Moderator
THE OIL & GAS YEARModerator
Apr. 2014 - Apr. 2014Rio de Janeiro Area, BrazilCo-Moderator at The Oil & Gas Year Brazil 2014 Strategic Roundtable “The first pre-salt round: The Future of Brazil’s Hydrocarbons Industry” , with panelists Oswaldo Pedrosa, President at PPSA, André Araújo, Chairman at Shell Brazil, José Firmino, Country Manager at Schlumberger Brazil, Luís Araújo, President at Aker Solutions Brazil and Gerard Pelé, Geoscience Director at Total Brazil
Moderator
THE OIL & GAS YEARModerator
Mar. 2014 - Mar. 2014Quito, EcuadorModerator at The Oil & Gas Year Ecuador 2014 Strategic Roundtable “Changing Ecuador’s Energy Matrix”, with panelists Rafael Poveda, Strategic Sectors Coordinating Minister, Esteban Albornoz Vintimilla, Power and Renewable Energy Minister, Andres Donoso, Hydrocarbons Secretary, Luis Garcia, Country Manager at Repsol, Eduardo Tapia, CEO at Enap Sipec, and Eduardo Lopez, CEO at Sertecpet
Country Director
THE OIL & GAS YEARCountry Director
Sep. 2013 - May. 2014Brazil
Country Editor
THE OIL & GAS YEARCountry Editor
Apr. 2013 - Aug. 2013Gabon
Country Editor
THE OIL & GAS YEARCountry Editor
Jan. 2013 - Mar. 2013Colombia
Trainee Country Editor
THE OIL & GAS YEARTrainee Country Editor
Oct. 2012 - Dec. 2012Ecuador
Journalist/Producer/Video Editor
SPECTACLE PRODUCTIONS LIMITEDJournalist/Producer/Video Editor
May. 2012 - Aug. 2012London, United Kingdom
Journalist (Intern)
Companhia de IdeiasJournalist (Intern)
Mar. 2012 - Apr. 2012
Photographer
HardmusicaPhotographer
Nov. 2011 - Dec. 2011Lisbon Area, Portugal
Journalist Intern
LusaJournalist Intern
Sep. 2008 - Dec. 2008
Journalist
Sercultur Conteúdos DigitaisJournalist
Mar. 2006 - Apr. 2010Lisbon Area, Portugal
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