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Work Background
COMFOCUSVirtual Reality Researcher on Behavioral Consumer Research
Mar. 2024 - Sep. 2024Wageningen, Gelderland, NetherlandsFellowship for the 10th position of Open Call #2: "How do food presentation, labeling, and packaging impact consumer choices?" COMFOCUS is a collaborative project across Europe aimed at integrating the field of food consumer science by linking researchers and their data. The project seeks to make food consumer science data findable, accessible, interoperable, and reusable (FAIR) through Open Science and Responsible Research and Innovation (RRI) principles.
pladis GlobalMarketing and Innovation
Mar. 2024 - Aug. 2024- Setting up my own VR Consumer Research COMFOCUS European project
- Intern Project: Perception of healthiness in protein bars and impact of health-related claims on packaging design and insights: A virtual reality study.
Collaboration among different stakeholders (Wageningen University, Digital Bites)
- Updating UK brands (McVities) portfolio (presentations, pricing, data analysis on sales, best-selling regions, volume per region, best-rotating SKUs) - Competition watch – tracking across regions NPD and comments
- Managing to update PQA per market (Nielsen reports analysis)
- Market research, key reports analysis, main consumer insights, brand strategies
- Setting up a proper sample registration tool and being responsible for outgoing samples in markets
- Supporting in shopper UK brands toolkit and briefing market agency for new visuals and artworks for new NPDs
- Technical Brief for new McVities products
- Exploring potential opportunities for the cocoa crisis, shrinkflation, and effective marketing strategies
- Brand positioning report proposals for brand awareness
- Sultana Innovation Workshop in collaboration with market agencies
Digital BitesSales and Marketing Coordinator
Sep. 2023NetherlandsNeuromarketing consumer insights for the food industry, using Virtual Reality -Market research : Identification of potential customers ( Marketing agencies & consultants, Food & Packaging companies, Retailers )
- Marketing support: Content creation, social media management - Sales Support: Coordination of pilot studies, and trials by providing product/service and VR software information
Karamolegos Bakery S.A.Production Line Manager
Nov. 2021 - Aug. 2022Koropi, Attiki, Greece- Supervisor of all production line processes and monitoring the production process
- Adhere strictly to execution schedule of the production ensuring health and safety guidelines are followed
- Cooperation with departments of packaging, Rnd, Quality assurance and Quality control to ensure smooth production operation - Supervising and motivating a group of workers to perform their daily tasks
Diabetes Science Columnist
Mar. 2021 - Oct. 2021
Hellenic Army Soldier Nutritionist
Mar. 2021 - Oct. 2021401 General Army Hospital of Athens
Agricultural University of AthensScientific Researcher
Sep. 2020 - Nov. 2020Athens, Attiki, Greece-Coordination of clinical study in collaboration with Jotis industry for the export of new products with sweeteners
-Participation in writing of scientific paper and publication in Journal of Nutritional Science
Καφεκοπτεία Λουμίδη | Loumidis Coffee ShopsQuality Control Inspector
Jul. 2020 - Aug. 2020Attiki, Greece
Agricultural University of AthensScientific Researcher
Sep. 2019 - Nov. 2019Athens, Attiki, GreeceTrainee inspector in the clinical study” Determination of glycemic index in breads with resistant starch”
-Acquired knowledge and experience on the working conditions in a nutrition lab working on a funded clinical study (Puratos )
-Understood the meaning of glycemic index , glycemic load,
-Conducted samplings, glucose curves, processing statistical data with SPSS tool.
-Insulin analysis with ELISA method.
-Acquired knowledge on DEXA method.
DELTA FOODS SATrainee Quality inspector
Jul. 2018 - Aug. 2018Távros, Attiki, GreecePhysicochemical analysis of milk -Acquired knowledge and experience on the working conditions in a milk industry
- Understood the principles and procedures of milk production and packaging
- Conducted physicochemical analysis.
- Αttended every existing factory sector and informed about their activities.
- Accommodated multiple demands by establishing priorities.
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