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Work Background
eCommerce Today AgencyDigital Advertising Specialist
Nov. 2024Romania
Lunatics LabSenior Media Buyer
May. 2023 - Aug. 2024Cluj-Napoca Metropolitan Area
MedicaRelax-EuropePerformance Marketing Manager
Dec. 2022 - May. 2023Cluj, RomaniaAs a marketing manager, I successfully managed the advertising accounts of
MedicaRelax, a multi-market leader in massage I oversaw cross-platform campaigns across Facebook and Google
for renowned brands such as Fujiiryoki, Family Inada, and Panasonic. MedicaRelax
operates in multiple European countries including the UK, ltaly, Spain, Hungary,
and Belgium.
My role involved leveraging data-driven insights and industry best practices to
strategically target and optimize campaigns, resulting in measurable results and
exceeding business goals. Through my strong analytical skills and expertise in
digital advertising, I was able to continuously fine-tune campaigns and stay up-to-
date with the latest trends in the ever-evolving digital landscape
I am passionate about promoting innovative marketing strategies that align with
the needs of the growing massage chair market. With my proven track record of
success and ability to deliver maximum ROl, I am confident in my ability to drive
growth and help brands reach new heights in the industry.
Overall, lam excited to bring my experience and expertise toa new marketing
manager position and continue to help brands achieve their marketing goals
across multiple European countries.
Tech FireflyAccount Manager
Aug. 2022 - Feb. 2023RemoteAs a Marketing Consultant for Google Business Partners at Firefly Tech, I was responsible for supporting Google's marketing efforts with its business partners. This involved working closely with Google's business partners to understand their marketing needs and objectives, and developing and implementing marketing strategies to help them achieve their goals. I was responsible for managing budgets of at least 500k$ per quarter to support marketing campaigns on behalf of Google, and for providing ongoing analysis and reporting to track campaign performance and identify areas for optimization. Strong communication and project management skills were essential to my success in this role, as I was responsible for collaborating with cross-functional teams and working with business partners to deliver successful marketing campaigns.
TELUS InternationalMeta Marketing Pro
Jan. 2022 - Aug. 2022Gdansk Metropolitan Area• Marketing Expert for META business partners;
- Working in a highly multicultural & multilingual
enviroment;
- Advising on up to 160 + businesses per quarter with media buying solutions; - Being responsable of carrying Client's account
analisys and provide with tailored solutions;
- Handling outbound scheduled appointments with
both marketing agencies & business
representatives;
- Constant email & ticketing support;
FreelanceDigital Marketing Specialist
Feb. 2021 - Aug. 2024Over the past almost 3years, I have been working as a freelance marketing professional, specializing in pay-per-click (PPC) advertising, branding, and social media management. In this role, I have had the opportunity to work with a wide range of clients across different industries, helping them to achieve their marketing and business goals.
As a PPC specialist, I have been responsible for developing and implementing successful paid search campaigns for clients, including Google Ads and Bing Ads. This has involved conducting market research, creating target audience profiles, and setting campaign goals and budgets. I have also been responsible for creating and optimizing ad copy and graphics, as well as tracking and analyzing campaign performance and making data-driven decisions to improve results.
In addition to PPC, I have also been responsible for managing social media accounts for clients, including creating and scheduling content, engaging with followers, and analyzing and reporting on performance. I have also worked with clients on branding projects, including developing brand guidelines and creating visual assets such as logos and marketing materials
AllSoft AgencyFacebook Ads Specialist
May. 2020 - Feb. 2022Bucharest, Romania
CGS (Computer Generated Solutions)Customer Care
Feb. 2020 - Feb. 2021BucharestFinancial customer support
Tech Support
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