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Work Background
TRUEPLAYSocial Media & PR Manager
Mar. 2025- Coordinate with influencers, brand ambassadors, and partners for collaborations and campaigns - Plan and manage paid social media campaigns (LinkedIn) - Optimize ad performance by analyzing metrics such as CTR, CPC, and ROAS - Track key performance indicators (KPIs) such as engagement rates, follower growth, reach, and conversions - Develop and execute PR strategies to enhance brand awareness and reputation - Manage media relations, pitching stories, and securing press coverage in relevant publications - Promote product launches, events, and partnerships - Monitor media coverage and industry trends, providing insights to enhance PR efforts - Establish relationships with key journalists, bloggers, and influencers in the industry - Coordinate with external agencies, sponsors, media partners, and influencers to amplify event reach (Conferences, trade shows, webinars) - Organize participation in the industry festivals
TRUEPLAYSocial Media Manager
Nov. 2023 - Mar. 2025Kyiv, Ukraine
appflameSenior Social Media Manager
Jun. 2023 - Nov. 2023Киев, Украина
appflameMiddle Social Media Manager
Sep. 2021 - Nov. 2023Украина
TEAM InternationalSMM
Nov. 2020 - Jan. 2021Киев, Украина- Develop, implement and manage social media strategy (Facebook, LinkedIn, Instagram). - Content plan on the monthly basis. - Work with Facebook and LinkedIn Groups in order to improve brand awareness and promote open positions. - Work with copywriters and designers to ensure content is informative and appealing. - Launch of advertising campaigns for company Webinars and Open Positions. - Measure the success of every social media campaign. - Monthly Reporting.
CrocoblockSMM/Communications Manager
Oct. 2019 - Oct. 2020Киев, Украина- Managing all company's social media pages (content creation, posting, comments, and more). - Pinterest - structuring of all pins, boards creation, visuals uploading with SEO oriented descriptions. - Content plan creation on a weekly basis. - Managing Hosting page (monitoring changes in pricings, check the income with affiliate programs). - Managing WP Plugins and WP Media pages (find and describe resources). - Made with Croco page + demonstrating on Social Media Pages. - Outreach - establishing communication with popular resources for posting content about Crocoblock products + content creation. - YouTube channel - videos uploading, playlists structuring, and SEO oriented descriptions. - Work in cooperation with Designers and Video Creators.
DeveluxLinkbuilder, Junior SEO
Sep. 2017 - Oct. 2019Kiev Region, Ukraine- Outreach - Sponsored Posting - Crowd Marketing - Keyword Analysis - Work with Search Console and Google Analytics - Participation in On-Page Optimization
Hexa LLCLinkbuilder
Jun. 2017 - Sep. 2017Kiev Region, Ukraine
Fomalgaut-PoliminAssistant
Feb. 2017 - May. 2017Kiev Region, Ukraine
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