Fábrica de Conservas "A Poveira"Part Owner and Board Member
Jul. 2012 - Jul. 2019Laúndos - Póvoa de VarzimDuring our collective tenure at "A Poveira" from 2012 to 2019, our team orchestrated a remarkable turnaround that reinvigorated the company and paved the way for substantial growth. As a team, we not only rescued the company from challenging circumstances but also achieved an exceptional fivefold expansion, a testament to our shared dedication and strategic acumen. Throughout this journey, we remained steadfast in our commitment to preserving the company's cherished traditional methods and brands, respecting its rich heritage. One pivotal transformation during this period was the introduction of new mass-market products, most notably canned tuna. This strategic shift in our product mix revolutionized our offerings and opened up new avenues for growth and market reach. To support this transformation, we collectively invested in significant infrastructure improvements, including the construction of a cutting-edge factory. Furthermore, we strategically acquired another similar business, allowing us to streamline and vertically integrate our tuna supply chain, ensuring the highest quality and control at every stage. Our collective effort at "A Poveira" was marked by innovation, resilience, and a shared commitment to preserving our roots while embracing the future.