Lotfi DARRAGI - CONSULTANT IN DIGITAL TRANSFORMATION & BUSINESS STRATEGY, Independent Consultant

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Work Background

ReBootKamp (RBK)Co-founder

May. 2019Gouvernorat de Tunis, Tunisia- Pioneered the concept of a fast, immersive, and outcomes-driven code bootcamp in the MENA region. - Successfully transformed vulnerable populations, including refugees, women, and minorities, into highly skilled developers in just four months. - Led RBK's expansion, opening multiple training locations and achieving over 95% job placement for 800 graduates. - Developed innovative and market-driven learning solutions, bridging the gap between education and the digital economy.

IBNFounder

Nov. 2015 - Apr. 2019Government, Tunis, Tunisia- Established IBN as a major player in the B2B events sector with over 1000 large account customers across France, North Africa, and West Africa. - Demonstrated entrepreneurial spirit in organizing Tunisia's first entrepreneurship fair. - Utilized business development skills to drive the company's growth and forge strong partnerships.

Mena Media TunisiaManaging Director

May. 2014 - Oct. 2015Tunisia- Provided consulting services to companies for defining their sales and marketing strategies. - Spearheaded the launch of Jasmine Clinic, one of Tunisia's largest clinics, and produced a popular TV show on Al Hiwar Ettounsi.

Tunisia Place De MarcheMarketing Manager

Jan. 2013 - Apr. 2014TunisOrchestrated strategic product development and communication, helping the company establish a strong foothold in Africa's startup ecosystem. - Product development for all services. - PR and communications management. - Launch of new products and services. - Organizing events, exhibitions, and B2B meetings.

CuisinaMarketing Officer

May. 2010 - Nov. 2012www.cuisina.com- Developed contemporary brands and products. - Managed online and offline marketing channels. - Executed effective advertising campaigns. - Promoted to Marketing Manager-Brands in 2 years.

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