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Work Background
CielosCreative Director
Sep. 2020 - Dec. 2022• Hired through Supereasy Studio to create and develop the brand from scratch, establishing a comprehensive visual language to communicate and promote events and event sites effectively. Led the creation and implementation of visual campaigns, significantly enhancing brand presence and audience engagement.
• Grew the social media audience from 0 to 11k followers, building a strong community and increasing brand awareness.
• Managed creative projects that effectively positioned Cielos within the competitive market, ensuring consistency and quality across all mediums.
RipplEffectCreative Director
May. 2020• Directed creative strategy and execution by collaborating with cross-functional teams and clients, including companies like Mars, Keller Williams, Red Bull, ecosystem, focusing on the stewardship economy and developing impactful design solutions.
• Orchestrated brand strategies, launches, rebrands, and campaigns, enhancing client visibility and profitability through compelling visual storytelling and design.
Supereasy StudioCreative Director and Founder
Jan. 2017Brooklyn, New York, United States• Lead a collaborative studio environment by partnering closely with visionary clients such as Cielos, Kimi Inch, and Carol Tobin to conceptualize and execute distinctive visual narratives that deeply resonate with target audiences, fostering meaningful connections and engagement.
• Pioneer innovative design and branding strategies, resulting in substantial client growth and heightened brand recognition within fiercely competitive markets, positioning brands as leaders in their respective industries.
DoThings NYCArt Director
Oct. 2014 - Jan. 2017New York, NY• Directed art and design projects for a branding and packaging studio specializing in luxury, fashion, and beauty, working with high-profile clients such as Corcoran, L'Oreal, Ligne Roset, Zac Posen, and Bastide.
• Collaborated with clients and internal teams to create high-impact visual designs that aligned with brand objectives and market trends.
• Delivered successful branding and packaging solutions that elevated client brands, contributing to their market positioning and appeal.
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