Karina Carter

Fractional CPO @Young Seneca Ltd

🔥 Startup FounderExecutive Coach💼 C-level ExecutiveCPO🧨 ConsultingAdvisorFounderProduct Consultant

I bring over a decade of experience in forming and guiding product teams. My expertise lies in steering companies towards strategic decisions that align teams, optimise resources, and accelerate growth. I speak tech and exec. I ensure teams are firing on all cylinders, moving cohesively towards a shared vision, and are filled with a sense of purpose and excitement for the future they're creating. My approach is practical, saving time and money by leveraging lessons from my extensive experience as both an in-house leader and consultant. I'm passionate about converting challenges into impactful solutions, guiding startups on the right path to success for their users and their business.

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Work Background

Karina Carter - Product Consultant and CoachFractional CPO | Product Coach

Sep. 2023The modes of engagement vary from Fractional CPO, to advisor, to coach (trainings and ongoing support). The problem statement remains. I help tech companies create massive value for their users in a way that supports the business. - Product vision - creation and optimisation. - Data - qualitative and quantitative training for Product, Design, and Leadership teams - Team topology - optimal team setup to fire on all cylinders when it comes to delivery - Stakeholder management - optimal communication strategies - Right mindset - what I call ‘product mindset’ - a combination of growth- and experimentation mindsets - Product training for Founders - the best Product Leaders are founders, they just need to learn the product operational model - Agency training - for those Product Managers that lack confidence or agency, which hinders their ability to create meaningful impact, or even say ‘no’

daydotCPO | Founder

Dec. 2023London, England, United Kingdom · RemoteImagine a world where your happiness is cultivated, not bottled. Welcome to daydot, your partner in the sober-curious lifestyle, leveraging AI and peer-reviewed science to transform your journey towards clarity and genuine joy with positivity and support.

memeoryCPO | Co-Founder (exited via co-founder buyout)

Apr. 2023 - Oct. 2023London, England, United Kingdom · RemoteMeme discovery app - memeory.io

EmberHead of Product

Mar. 2022 - Jul. 2023London, England, United KingdomEmber is an accounting and tax startup where I established and scaled the Product team, implemented comprehensive product operational models, and led the Design and Engineering teams. I left the team double the size I found it, running on AI and pursuing an embedded angle. The company is currently partnered with HSBC as their embedded accounting partner.

iwocaHead of Product

Jun. 2021 - Mar. 2022London, England, United KingdomLed the product and design teams at iwoca - one of the UK’s most innovative startups that is renowned for its award-winning credit engine that leverages cutting-edge technology and data analytics to revolutionise small business lending, offering swift and flexible financial solutions that empower entrepreneurs to thrive.

Financial InstitutionProduct Strategy Consultant

May. 2021 - Jun. 2021London, England, United KingdomProduct-market fit discovery for a property management marketplace for a fintech in London (NDA protection).

Equals MoneySenior Product Manager

Feb. 2020 - May. 2021London- Slashed onboarding time from weeks to 5 minutes - Discovered and optimised Equals Money's Expense Management tool - Discovered and optimised Equals Money's International Payments tool

Equals MoneySenior UX Designer

Dec. 2019 - Feb. 2020

Coded by CavemenFounder & CEO

Aug. 2013 - Dec. 2019Beijing, ChinaCoded by Cavemen is a digital product consultancy that specialises in solutions that work on both sides of the Great Firewall (mainland China and the rest of the world). Projects include: - Australia's first medicinal cannabis application portal - Data scraping and big data analytics capabilities for a pollution measuring product - CRM system built for chemical trading and manufacturing industries - Online course platform with a custom admin panel - World's first smart mask and connected app - Branding and related assets for the financial, medical, training, and other industries.