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Work Background
L'OréalProduct Owner SFCC - International E-commerce Project Manager - Lancôme
Feb. 2023Project : Increase CRO and user experience on the D2C website Result: + 100 product sheets & LPs implemented, reduced late delivery by 60%, + 80 e-commerce features developed, + 60 bugs resolved, 83 countries supported, training of 10+ cross-functional teams. - Customer journey mapping: identifying of friction points and creating optimized recommendations
- Creation, management and prioritization of the backlog - Agile method
- Creation of User Stories
- Develop and implement new features on the site.
- Management of D2C site bugs
- Benchmark, A/B testing & reporting.
- Create guidelines and CRO recommandations for all markets: e-retailers & D2c sites.
- E-merchandising & optimization of product pages and landing pages
- Process optimization
- Project management, from planning to delivery and testing.
- Definition of the brand strategy by improving the visibility of products, e-services.
- Follow up with creative, technical and merchandising agencies in an international environment.
- Performance analysis
- A/B tests
L'OréalProduct Owner SFCC - International E-commerce Expert - Lancôme
Feb. 2023Result: + 100 product sheets & LPs implemented, reduced late delivery by 60%, + 80 e-commerce features developed, + 60 bugs resolved, 83 countries supported, training of 10+ cross-functional teams. - Creation, management and prioritization of the backlog - Agile method - Creation of User Stories - Develop and implement new features on the site. - Management of D2C site bugs - Benchmark, A/B testing & reporting. - Create guidelines for all markets: e-retailers & D2c sites. - E-merchandising & optimization of product pages and landing pages - Process optimization - Project management, from planning to delivery and testing. - Definition of the brand strategy by improving the visibility of products, e-services. - Follow up with creative, technical and merchandising agencies in an international environment.
DatawordsProduct owner (US) - Luxury industry
Apr. 2022 - Apr. 2023Levallois-Perret, Île-de-France, FranceResults: Process improvement on the 7 accounts I handled for cross-canal projects. Clients: High Jewellery, Fashion, Cosmetics, Luxury, Consumer product company - ISO 9001 & 27001
- Audit & Site mapping
- Agile methodology
- Follow-up with US clients
- Backlog Prioritization
- Creation of functional and technical specifications
- Coordination of the IT & linguistic team
- Workshop & kick-off animation
- Creation of the production planning
- Quality check
- Deadline management
- Reporting
- Identification of malfunctions
- Process optimizations
Caféine - Agence conseil en publicitéE-commerce Project Manager - Premium industry
Aug. 2020 - Apr. 2022Ville de Paris, Île-de-France, FranceProject : Cross-channel digital transformation & project management for La Maison Thiriet - Project management : UX/UI, social media, emailing, SEO, E-commerce rebranding
- Brief writing, production management (planning, prioritization, monitoring)
- Client relationship management with strategic reporting and recommandations
AglaéInternational Communication & Marketing Digital Consultant - Luxury industry
Apr. 2020 - Oct. 2020Paris, Île-de-France, FranceProject : Creation of the digital strategy to increase CRO on the website - Write and produce digital content for social media, blog, newsletters, Google Ads, press release tailored to luxury audience.
- Creation of SEO copy to increase product visibility
- Develop brand storytelling
- Conduct KPI analysis and performance reporting
Agence COSMINATIVEResponsable expérience client
Jan. 2020 - Aug. 2025FranceJe permets aux agences et aux start-ups tech/IA de gagner du temps, d’augmenter leurs conversions et d’accélérer leurs projets digitaux grâce à un pilotage expert et des solutions sur-mesure, du cadrage stratégique à la livraison opérationnelle. Mon accompagnement permet de : • Structurer et optimiser vos projets digitaux pour réduire les délais de lancement et améliorer la coordination multi-équipes. • Définir une feuille de route claire et prioriser les fonctionnalités qui génèrent un vrai ROI. • Améliorer l’expérience utilisateur et augmenter le taux de conversion de vos plateformes et applications. • Fluidifier la communication entre équipes techniques, design, marketing et direction grâce à des process clairs et un langage commun. • Intervenir sur des projets internationaux en gérant les contraintes multi-fuseaux horaires et la collaboration à distance. Résultats obtenus :
Projets livrés à temps et sans surcoût, même dans des environnements complexes.
+20% d’amélioration des taux de conversion après refonte UX/UI ou optimisation e-commerce.
Des équipes alignées sur les mêmes priorités, même à l’international. Comment je le fais :
Cadrage précis et animation de kick-off pour définir les objectifs.
Mise en place de frameworks de gestion de projet (RACI, Agile) adaptés à votre contexte.
Suivi et pilotage technique, coordination des équipes et gestion proactive des risques.
Optimisation continue basée sur les retours utilisateurs et la data. Exemples de missions : • Rebranding et optimisation UX e-commerce sur 4 marchés pour une marque de cosmétique internationale : coordination créa, tech et marketing. • Optimisation du tunnel d’achat pour un acteur retail. • Gestion de projet produit multi-comptes pour une agence internationale : cadrage des features, roadmap et mise en production.
Agence COSMINATIVEE-commerce Consultant
Jan. 2020France
INDEX_DubaiInternational Event & Communication coordinator - Cosmetic industry
Aug. 2018 - Dec. 2018Dubai, United Arab Emirates
INDEX_DubaiMarketing executive and Communication assistant
Jan. 2018 - Aug. 2018Dubai, United Arab Emirates
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