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Work Background
Smiles for the KidsDirector
Oct. 2023
LetsTok.comMarketing Director
Jul. 2022 - Feb. 2023As the head of marketing at LetsTok.com, an innovative AI-powered influencer marketing platform, I played a pivotal role in driving our brand's growth and success. In my role, I established comprehensive marketing strategies, created sales materials, and managed all aspects of our online presence, including SEO, website management, and social media engagement. Additionally, I successfully presented our company's vision to investors, spearheaded a significant increase in lead generation, and collaborated closely with our sales team to streamline our sales funnel and secure valuable partnerships. My dedication to strategic marketing and impactful results played a crucial role in LetsTok.com's rapid growth and market presence during my tenure.
MAPEJ Consulting LLCMarketing Content Specialist
Jan. 2021Work with companies in a variety of industries, including agencies, to develop and implement comprehensive marketing strategies with a focus on content, social media, demand and lead generation and partnerships. Conceptualize and embed the organization’s vision and strategy within all marketing operations – building workflows and strategies to implement around goals with teh focus on creating award winning campaigns and overacheiving on KPIs.
Moburst - Growth Done RightMarketing Director
Jan. 2021 - Dec. 2022As marketing manager, I have a proven track record of overseeing all facets of marketing, including PPC, SEO, content, social media, and events. During my tenure, I achieved remarkable results, including a remarkable 200% increase in inbound leads within just six months. I also secured prominent placements for thought leadership articles and interviews in industry publications, enhancing our brand's authority and reach. I successfully represented our company at our first US-based conference, MAU, in Las Vegas, further expanding our presence. In addition, I played a pivotal role in Moburst's exceptional achievements, securing numerous accolades in 2021/22, such as AdWeek's Fastest Growing Small Agency, 18 Telly Awards, 2 Effective Digital Marketing Awards, 10 Effective Digital Marketing Award shortlists, 6 Effective Mobile Marketing Award Shortlists, and 2 Drum Award shortlists. I also orchestrated substantial growth in our LinkedIn following, elevating it from 5,000 to an impressive 11,000 followers in just six months. My dedication to achieving outstanding results and my ability to drive growth make me a valuable asset to any marketing team.
Treehouse Agency LLC (Formerly KS Entertainment and Sports LLC)Chief Operating Officer and Business Partner
Dec. 2019 - Jan. 2022Los Angeles, California, United StatesFounded and ran an event production company, running corporate events, VIP parties, and festivals for major clients such as Toms Shoes, Google, Mastercard, and Verizon.
Pilates MetricsBusiness Advisor and Investor
Oct. 2017 - Dec. 2021San Francisco, California, United StatesProvided strategic consulting, guidance, and support to help the executive team in optimizing capital and driving organizational growth. I also secured placement for Pilates Metrics in Google's Health Accelerator.
TanZ GroupChief Operating Officer
May. 2012 - May. 2017Los Angeles, California, United States⭐️ Managed the overall operations and resources of the music production company, subsidiaries, and affiliates, driving revenue and operational efficiency.
Entrepreneur WeekOperations Manager
May. 2009 - Dec. 2013New York, United StatesOversaw all operations and logistics in planning and execution of this week-long event with over 120+ speakers and 2500+ attendees. Assisted with all branding and marketing plans and assisted in scaling the event globally.
Centerline Capital Group IncSenior Internal Auditor
Feb. 2007 - Apr. 2008New York, United States● Performed risk-based operational audits using an Enterprise Risk Management approach.
● Performed testing and remediation of internal controls for compliance with the Sarbanes Oxley Act.
● Performed value added audits of the business units of the company to provide cost savings and process improvements.
● Developed an anti-fraud program for Centerline and developed and taught the fraud awareness seminar to all the
employees of the company in all the offices across the country.
● Developed a new Code of Conduct for the Board of Directors.
● Supervised staff throughout the audits and review all work papers and documentation.
DreamArtists Music LLCChief Operations Officer
May. 2005 - Dec. 2017Boca Raton, Florida, United StatesCo-founded and ran a successful boutique music agency, leading all operational, marketing, and strategic aspects, including creating partnerships with ABC News, CBS, Ogilvy and many other agencies.
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