Joonas Makkonen

Executive Advisor and Consultant @Mackonen OÜ

💰 Investor & VC🔥 Startup FounderExecutive Coach✔️ ITBusiness Owner💼 C-level Executive👍 Sales & BizDevCPOCEOCTO🧑‍🔬 Engineer🧨 ConsultingCSOAngel✨ Business OwnerComputer engineerAdvisor

With over 25 years of global experience in business, digital services, and technology my core expertise lies in leading organizations and navigating internal and external complexity. While I possess hands-on skills in agile design and build of digital and industrial technology solutions, my primary role has been as a business leader and trusted advisor. My clients have included such organizations as SpaceX, Apple, HBO, Virgin, Ford, Viacom, Procter & Gamble, Michael Kors, Wall Street Journal, and Dow Jones; plus several seed to series C stage startups. Based in Palma de Mallorca, Spain, I continue to work with clients around the world, helping them grow and succeed.

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Work Background

MackonenExecutive Advisor

Feb. 2020GlobalAs a seasoned Executive Advisor, I bring decades of hands-on experience to my role, guiding CxOs and boards. My approach is deeply rooted in ambitious, winning strategies and modern, non-hierarchical leadership models. My expertise encompasses: - Developing and implementing ambitious strategies that drive success and genuine innovation in startups, scaleups, and global corporations. - Cultivating modern leadership skills that resonate with today's business environments. - Accelerating international growth and sales with a proactive, hands-on approach. - Navigating the intricacies of business, technology and digital services with practical expertise. - Leading comprehensive turnarounds and transformations based on real-world experience. Based in Spain but I leverage my experience and network to deliver to clients worldwide. Industries I've consulted in: AI, Healthcare, Health Tech, AR/VR, Manufacturing and Engineering, Cyber Security, Financial Services, Strategy Consulting, EV Charging, Telecom, Luxury Lifestyle, Sustainability, IT, SaaS, Wellness, Charity, Audio & Video Tech, Maritime, Automotive, Tech & Design Agencies...

Artfare, Inc.Founder, CxO

Jan. 2018 - Mar. 2023New York, New York, United StatesArtfare was a two-sided marketplace for professional working artists and art collectors. I co-founded and developed the startup, growing to 700+ artists in 20+ countries. We raised $1M of pre-seed fuding. We put together an advisory board of leaders from firms like Apple, Zappos and Brooklyn Rail, and launched the service in less than 6 months. I later transitioned from strategic oversight to hands-on CTO/CPO, leading the product design and engineering efforts. We participated in the Gener8tor accelerator program (#3 program in the US) with a personal invite from the founder, Joe Kirgues, bypassing the standard application process.

WärtsiläVice President, Voyage Solutions

Feb. 2018 - Jan. 2020Hamburg Area, GermanyHead of Wärtsilä Marine's hi-tech business, member of Wärtsilä Marine executive management team. Voyage Solutions is a team of 2,000+ people globally working on automation, navigation, communication, simulation, fleet optimization and integrated decision support solutions. Spearheading the industry towards an intelligent, (semi)autonomous reality for safer shipping and drastically reduced emissions leveraging bleeding edge IoT, AI and sensory technologies. Reshaped and restructured the whole business, product portfolio and r&d. Built a strong path and team for aggressive growth.

Finnish American Chamber of Commerce - New YorkBoard Member

Apr. 2015 - Mar. 2018New York, New York, United States

ReaktorChief Executive Officer

Oct. 2014 - Feb. 2018New York, New York, United StatesInitiated a green-field start-up of Reaktor's agency and consulting business in the US and grew it from zero to $10+ Million in three years with a portfolio of Fortune 100 clients and top-notch local delivery capability. As a highlight, our work with HBO on Westworld digital experiences were awarded Emmys on two consecutive years.

ReaktorDirector

Sep. 2010 - Dec. 2014HelsinkiMultiple roles in taking Reaktor to new business areas and adventures together with our clients; existing and new ones. Business development, sales, start-up funding through Reaktor Ventures.

TietoDirector, Digital Service Design

Jan. 2009 - Sep. 2010HelsinkiProfit and loss responsibility for a global service practice in Tieto. 230 digital service professionals in 8 countries delivering consulting services ranging from concept and UX design to technical implementation of digital services.

TietoSales Director, Digital Service Design

Jan. 2008 - Dec. 2008HelsinkiGlobal Head of Sales. Driving go-to-market activities and supporting startups during a period of heavy internationalization.

TietoDirector

Apr. 2004 - Dec. 2007HelsinkiHead of business unit, Finland

SanomaIT Manager

Jun. 2001 - Mar. 2004HelsinkiResponsible for the IT of Infosto Oy and later Ilta-Sanomat Oy. Heading technical development of digital services. Member of Sanoma Oy IT executive board.

InfostoSoftware Engineer, Project Manager

Jan. 2000 - May. 2001TampereB2C, B2B and C2C online service development in Finland and United States.