Paulo Rogerio Palhares - Senior Backend Developer, Kerdis

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Work Background

Farmácia ArtesanalTechnology Manager

Nov. 2023São Paulo, BrasilAbout the Role: As the Technology Manager, I lead an IT infrastructure transformation to enhance the availability and efficiency of services for over 700 users. My focus is on transforming the company’s data landscape, ensuring seamless integration and effectiveness of data-driven initiatives. Key Responsibilities: Leading IT infrastructure modernization to improve service delivery and user satisfaction. Driving data transformation efforts to support strategic objectives and digital acceleration. Developing and implementing ETL solutions for data integration across platforms, including Azure Blob Storage, SQL, MongoDB, PostgreSQL, and Firebird. Engaging in hands-on Python development to create innovative solutions and streamline data processes. Collaborating with cross-functional teams to align IT initiatives with business goals. Implementing best practices in data management and governance to ensure data integrity. Providing strategic leadership to the IT team, fostering continuous improvement and innovation. Achievements: Led IT infrastructure transformation, improving service availability and performance for over 700 users. Spearheaded data transformation projects, enhancing data accessibility and usability. Developed and deployed Python-based solutions, optimizing data workflows and efficiency. Skills & Expertise: Extensive experience in IT infrastructure transformation and data management. Proficient in Python development and data analysis. Strong background in developing ETL solutions for data integration. Knowledgeable in SQL, MongoDB, PostgreSQL, and Firebird databases. Excellent leadership and project management skills. Ability to drive digital transformation initiatives and align them with business objectives.

Amo Director of Software Development, Digital Products, and Support | Board Member

May. 2022 - Nov. 2023Chapecó, Santa Catarina, BrasilAmo Sistemas is a company that provides a comprehensive ecosystem of applications, such as Amo Ofertas, Amo Go, and Amo Place, aimed at connecting delivery drivers, restaurants, and customers to streamline operations and enrich the user experience. As a direct report to the board, I orchestrate a team of over 70 professionals, covering various areas of the company, including Information Technology, Digital Product Development, and Technical Support. Our 24/7 operation encompasses more than 1,200 commercial establishments, reaching 1 million active users, with a rate of 45 orders per minute. In product development, I strive to define and align portfolio strategies with corporate goals. I actively monitor KPIs while scaling and structuring teams to optimize customer service. Among my key achievements are: introducing OKR management and Agile Scrum methodology, promoting efficiency and collaboration; establishing a data-driven culture; implementing ITIL practices in the Service and Support area; and building an inclusive leadership model, enhancing engagement and productivity. Como reporte direto ao conselho, orquestro uma time de mais de 70 profissionais, abrangendo diversas áreas da empresa, como Tecnologia da Informação, Desenvolvimento de Produtos Digitais e Suporte Técnico. Nossa operação, 24x7, engloba mais de 1.200 estabelecimentos comerciais, atingindo 1 milhão de usuários ativos, com uma taxa de 45 pedidos por minuto. No desenvolvimento de produtos, me empenho em definir e alinhar estratégias de portfólio às metas corporativas. Monitoro ativamente KPIs, enquanto dimensiono e estruturo equipes para otimizar o atendimento ao cliente. Entre minhas entregas destacam-se: a introdução da gestão por OKR e metodologia Agile Scrum, promovendo eficiência e colaboração; instauração de uma cultura data-driven; implementação de práticas ITIL na área de Serviços e Suporte; e a construção de um modelo de liderança inclusiva, fortalecendo engajamento e produtividade.

ammo.varejoSenior Product Manager

Apr. 2021 - Apr. 2022São Paulo, São Paulo, BrasilSure, here is the translation: Reporting to the Executive Director of the HUB; managing Squads of up to 15 professionals (UX, Developers, Data Science, Data Engineers). Dedicated to the retail business unit (AMMO Varejo), encompassing the brands Santista, Artex, M.Martan, and Casa Moysés. Focused on creating and implementing innovative technology solutions to accelerate companies within the digital and omnichannel ecosystem (apps, websites, e-commerce, POS, data). As a Senior Product Manager, responsible for translating business problems into effective digital solutions; managing projects aimed at: improving SEO positioning, enhancing acquisition, activation, retention, and recommendation indicators for e-commerce sales, products with infinite shelf, loyalty programs, multichannel strategies. Leadership of multiple Squads in Growth, Data Science, Data Engineering, and Business Analytics.

BlockIT SecurityDirector of Products and New Business

Dec. 2019 - Mar. 2021São Paulo, BrasilNational company specializing in digital information security and technology services management. Reporting to the partners and managing a team of 19 professionals. I was responsible for the pillars of Business Development & Expansion, Account Management, Products (information security), Software Factory, Projects, and Technical Support. Key projects include: I) Localization of digital security solutions from overseas partners; focusing on monitoring, attack prevention, environment analysis, pain testing, and implementation of processes and applications. II) Implementation and comprehensive management of the Software Factory dedicated to developing customized solutions and products for digital business startups, apps, and web platforms (Python/Django). III) Hiring and training of the team, project-based team allocation, performance management, production, and productivity.

BoomitMaster Mentor and Specialist Mentor

Mar. 2019São Paulo, BrasilStartup focused on mentoring startups and traditional companies; provided mentorship to over 15 companies to help them reach the next level in their business and create scalable enterprises.

aFill Software Partner | Director of Products and Business Development

Jan. 2011 - Mar. 2019São PauloNational company in the information technology sector; focused on developing proprietary software for foreign trade. My mission was to drive exponential business growth through acquiring new clients and developing innovative proprietary products and solutions. Responsible for the pillars of Sales, Business Development, Account Management, Products, Implementation, and Projects, managing a team of 27 professionals. Activities included market mapping, identifying potential clients, creating a product vs. segment matrix, prioritizing efforts, developing an approach model, pricing, marketing, and promotion; focusing on medium and large companies with high volumes of foreign trade. Visited clients/prospects in collaboration with the board; understanding demands, presenting the product portfolio, applicability, negotiations, proposals, and scope design. Actively participated in the entire commercial cycle; pre-sales, sales, implementation, client staff training, and post-sales. Directly responsible for acquiring over 100 clients, expanding the client base from 20 to 120, including Fini, Caoa Cherry, Asus, Honda, and Grupo Cantu; significantly contributing to a tenfold increase in revenue during the period.

Navetron Importacao e Comercio De TecnologiasFounding Partner | Director of Finance, Administration, and IT

Oct. 2009 - May. 2012São Paulo e Região, BrasilCompany focused on importing and distributing products, accessories, and technologies for the nautical market. Participated in the business implementation and the financial administrative management of the company. As CFO, I managed the integrated areas of Treasury, Accounting, Controllership, Financial Planning and Analysis (FP&A), Tax, Tax Planning, Credit & Collections; with additional responsibility for HR, IT, Legal, and Administrative/Facilities. Consolidated and closed P&L and financial and accounting statements, prepared/validated management reports; cash flow strategy and balance sheet management; prepared budgets, annual plans, and rolling forecasts; controlled Capex and Opex. Actively participated in the growth, market consolidation, and partial sale (M&A) of the company to the CLAC group. Transferred to CLAC as an executive, serving as CIO (2011 – 2012).

Regatta NáuticaIT Manager | Head of IT | Chief Information Officer

Jan. 2000 - Apr. 2009São Paulo e Região, BrasilNational company in the nautical products import and distribution sector. Reporting to the President/shareholder, managing a team of 20 professionals (3 Managers). Operation distributed across 11 locations, including the central office, 7 stores, and 3 distribution centers; 160 employees. Responsible for the areas of Infrastructure, Telecommunications, Systems/Applications, Information Security, Support, Digital, Business Processes, Disaster Recovery, and IT Governance. Developed and implemented the IT Master Plan aligned with business objectives and market positioning; prepared the support plan, modernization roadmap, and technological transformation; managed Opex and Capex. Constant interface with business and support area leaders; understanding demands; analyzing alternatives to reduce costs, improve operational efficiency, offer new services/products, gain competitiveness, and enhance UX/CX. Prepared feasibility studies for the introduction of new technologies considering ROI, payback, and tangible/intangible benefits. Maintained relationships with key IT players; discussed new technologies and market trends.