Brandon Dixon - Paid Search & Social Marketer, Beacon Media & Marketing

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Work Background

Beacon Media + MarketingLead Paid Ads Strategist

Oct. 2022United States- Managed a team of 2 other paid ads specialists. - Responsible for over 200 ad accounts across Meta and Google. - Managed over $2 million in ad spend. - Responsible for analyzing data and deciding the best change for the account. - Conducted market research to see strong-performing competitor ads and find new trends. - Responsible for hitting KPIs based on brand and location. - Responsible for finding and implementing new technologies. - Attended meetings with the Paid Traffic and Client Success teams to go over company needs. - Created and implemented new processes to promote efficiency.

Relentless BasketballHead Basketball Coach

May. 2017 - Mar. 2024Peoria, Arizona, United States- Coached the 16u team leading them through games and practices. - Provided guidance and experience to all levels through skills training - Created coaching and training plans focused on development.

FreelanceFreelance Digital Marketer

Jul. 2022 - Oct. 2022

Franchise RampFacebook Account Manager

Jun. 2021 - Jul. 2022- Responsible for creating new marketing campaigns - Maintained and optimized over 100 accounts and $1 million dollars in yearly ad spend - Collaborated with team of account managers on marketing campaigns. - Recorded data and results to be sent to client.

Fuzz ConsultingAccount Manager

Dec. 2019 - Jun. 2021Littleton, Colorado, United States- Maintained and organized on average 25 Facebook ad accounts. - Met with clients on bi weekly cadence. - Optimized and managed ad accounts on Meta and Google. - Recorded results in Google Sheets and shared with clients on a weekly basis. - Worked in GoHighLevel for all client communication and lead flow. - Responsible for building out the marketing department and processes.

ZovioAcademic Advisor

Sep. 2019 - Aug. 2020Denver, Colorado, United States-Worked with different populations of students such as military, full-tuition grant, and core in both graduate and undergraduate programs. -Scheduled students according to their course sequence -Handled a high volume of outbound and inbound student calls while meeting Zovio customer service standards. -Established rapport and relationships with students. -Worked as part of a high-performance team and encourages and supports other team members. -Handled multiple priorities and tasks in an effective and efficient manner.

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