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Work Background
XAEGIRBrand Manager (Creatives)
Jun. 2022 - Dec. 2022Remote- Responsible for overall brand strategy, visual identity, guidelines, and implementation
- Execution of all graphic needs across multiple departments
- Responsible for market research, competitor analysis, and assessment
- Supports branding and marketing touchpoints across all departments
- Establishing overall corporate branding to reflect internally and externally
- Creating blogs (2 a week) highlighting WEB3 news, opinions, tips, advice, and insights
Havas OrtegaArt Director
Jan. 2022 - Apr. 2022Philippines- Responsible for art direction and execution of clients' PR packages, social media content, and digital ads for the Philippines' 3rd largest telecommunications company
- Ensure brand guidelines and communications are met when producing layouts and art direction
- Graphic Design and Motion Graphics for social media
- Worked closely with the social media team and copywriting team to produce creative outputs as scheduled
Become the Brand | Creative SolutionsCreative Strategist
Sep. 2021Brand Design and Strategy:
Successfully executed brand designs for over 30+ startup and B2B industries, managing all touchpoints (UI/UX, corporate and personal brands) from inception to implementation of all design touchpoints. Social Media Management:
Produced viral short-form content with over 1M organic views, establishing a distinctive brand voice and content on various social media platforms.
Implemented creative direction, researched market and trends, and leveraged influencer marketing to enhance brand presence. -Responsible for managing design professionals for an efficient design system across all departments
-Oversees day-to-day activities to ensure smooth operations in the creatives department
- Conduct design sprints for campaigns as an acting creative strategists for various industries
Yellow Mind AcademyProject Manager (Creatives)
Aug. 2021 - Mar. 2022- Generated over 11k Facebook engagement in 2 days (organic)
- Developed a strategic business model for career coaches and mentors
- Conducted market research and competitor analysis for the pre-launch
- Brainstormed marketing campaigns during the pre-launch stage
- Helped facilitate webinars on career, music, FOREX trading, and food industry
- Monitored AD campaigns on Facebook - Worked closely with the branding team to produce ideas on branding - Worked closely with the web development team to generate a well-designed UI/UX integrated website for YMA - Created and implemented marketing strategies to boost social media presence - Layout artist for phase 1 of the career guide e-book - Video editor for promotional videos on Facebook - Supervised the development of the overall pre-launching stage
Xiklab DigitalFreelance Graphic Designer
Aug. 2021 - Oct. 2021Philippines
AMS GlobalDigital Marketing Specialist
Mar. 2020 - Jul. 2021Makati, National Capital Region, Philippines- Created ADS for Facebook -Created monthly social media content plan
- Managed social media accounts - Research for copywriting and social media trends - Conducted monthy competitor analysis for social media
- Created Social Media Graphics - Helped facilitate Student Expos
- Provided Graphic Design needs
- Managed social media pages
- Provided content for social media pages (Facebook and Instagram)
- Brainstormed social media content monthly (Facebook and Instagram)
- Blog entry for the company website - Created Graphics for the company website
- Created graphics for student expos
- Video editing for internal documentation of events
Inspire Sports Academy PHProduction Manager (Film Production)
Nov. 2019 - Nov. 2019PhilippinesProduction Manager for an AVP shoot commissioned by Inspire Sports Academy
Nightshift Directed by Mariel Ong Film Producer
Oct. 2019 - Aug. 2021Philippines- An Official Entry for Cinemarya Film Festival
- Pista ng Pelikulang Pilipino "Audience Choice" Awardee
- Finalist for Toronto Women's Film Festival Key responsibilities:
- Oversees overall film production from pre-production to post-production
- Worked closely with the director during the pitching stage up to the premiere
- Managed the entire production stage
- Managed the crew and production budget
Project East MediaEvents Photographer
Feb. 2019 - Jan. 2020
Mapúa University Graphic& Layout Artist (The New Builder - Mapua University Official News Publication
Jun. 2016 - Jun. 2019manila
Mapúa UniversityStaff Writer ( The New Builder)
Jun. 2016 - Jun. 2018
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