The Teralight Group Sr. Product Manger - SaaS
Jan. 2015 - Mar. 2021Islāmābād, Pakistan*Designed, and Launched multiple products including CRM, ERP, Market Research App, e-Commerce ecosystem, social media marketing platform, Analytics dashboards, CEO dash boards.
*Managed the entire product life cycle, from planning to tactical execution, by creating detailed product requirement documents (business plans/Market fit hypothesis) Market landscapes, functional and Non-functional requirements, developing product prototypes, User personas, and user stories, and launching products on time and within budget
* Successfully led and managed cross-functional teams, overseeing collaboration between marketing, engineering, and customer service departments. Effectively coordinated efforts to create and launch innovative products, ensuring they were delivered on time and within budget constraints.
* Collaborated closely with senior management to optimize operational efficiency, leading to a substantial 20% reduction in operating costs. These improvements directly contributed to increased profitability and overall company success.
* Measured the success of products using data analytics and customer feedback acquired through customer engagement program implementation, identifying areas for improvement and initiating changes to improve customer experience and increase product adoption rates * Communicated effectively across departments, ensuring alignment between design, engineering, marketing, and sales to streamline processes and successfully launch products, delivering a 32% increase in annual sales revenue