M Powered Media Director of Business Development
Jan. 2017 - Apr. 2018Portland, Oregon As Director of Business Development at M Powered Media, a subsidiary of M Realty, I spearheaded the successful launch and expansion of TrueView, our innovative marketing solution tailored for local realtors. Leveraging M Realty's industry expertise and M Powered Media's technological capabilities, we created a comprehensive platform that addresses the unique marketing needs of real estate professionals.
In just one year, I drove significant growth for TrueView, expanding our customer base from an initial 100 clients to over 400 active users. This rapid adoption resulted in a remarkable revenue increase from $600K to $1.5M, demonstrating the product's market fit and our team's ability to effectively communicate its value proposition.