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Work Background
Oceania EventsPaid Media Manager
Jun. 2022Campinas, São Paulo, BrasilManage and optimize Google Ads campaigns;
Manage and optimize Meta (Facebook / Instagram) campaigns;
Manage and optimize Linkedin campaigns;
Manage and optimize TikTok campaigns;
Manage and optimize X (formerly Twitter) campaigns;
Pixel Setup;
Target audience study and analysis;
Analysis of comments on each published ad;
Social media strategy;
Media plan;
SEO strategies;
Coordinate design requests, collaborating with designers to meet project demands;
Email campaigns development;
Analysis of ticket sales for each concert;
Setting strategy objectives and KPIs of each concert;
Digital strategy research;
Campaign reports (Google Sheets and Google Data Studio). Oceania Events is one of the biggest concerts company of Brazil. We more than 20 years in the market and we work with the most famous brazilian artists
HotmartCreation + Paid Media Management for Infoproducts:
Apr. 2019 - Jan. 2023Manage and optimize Google Ads campaigns.
Manage and optimize Meta (Facebook / Instagram) campaigns.
Manage and optimize TikTok campaigns.
Collaborate with specialists for digital product development
Landing pages
GA4 analysis and setup
Google Tag Manager setup
Social Media Strategies
Copy writing strategies for content, ads, email letters and social media posts
Email campaigns development
Execute launch strategies for infoproducts
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