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Network Power<100 people
Roles
🔥66%
Startup Founder
💸66%
Marketing
✔️33%
IT
Geos
🇵🇱66%
Poland
Work Background
Product | Project Marketing Manager
Talent ConsultingProduct | Project Marketing Manager
Feb. 2024- defined product strategy and roadmap - defined go-to-market strategy - created lead-gen campaign concepts to accelerate business growth - created brand strategy - communication, visual identity, the website with e-commerce module - built e-learning platform with VOD courses - created and edited video content (online courses for team managers) - developed and executed omnichannel campaigns to raise brand awareness and ensure strong market presence
Marketing Manager
Link GroupMarketing Manager
Sep. 2022 - Dec. 2023Warszawa, Woj. Mazowieckie, Polska- built sales/BD infrastructure - implemented MarTech tools for faster prospecting, and CRM to make dealing with clients more efficient - created company’s comprehensive communication strategy - from vivid brand identity, through new website, to business offers - created business presentations for Fintech, Automotive, Medical, FMCG, and Retail companies - set up a process of building expertise through content creation (white papers, case studies) in Cloud, Cybersecurity, IoT, and Software Engineering domains - co-created GTM strategy for IT managed services to develop the company’s offering to address various customer segments Worked with: Head of PM, BD team, IT SMEs, UX/UI designers, software developers, content creators, co-founders
Marketing Operations Manager
FurgonetkaMarketing Operations Manager
Jun. 2021 - Aug. 2022Warszawa, Woj. Mazowieckie, Polska- coordinating work in the marketing department - supervising the effectiveness of marketing activities - recruiting and implementing new employees - cooperation with software houses, internal IT department - testing new solutions - conducting marketing projects - implementation of marketing automation scenarios - creating the LP concept, a / b tests - conducting performance activities in Google ADS and Facebook (emission, optimization, reporting results)
Marketing Specialist
FurgonetkaMarketing Specialist
Mar. 2021 - May. 2021
Co-founder | Marketing
FRAME OpticsCo-founder | Marketing
Apr. 2020 - Apr. 2021Warszawa, Woj. Mazowieckie, PolskaAs a co-founder, I had the challenge of building our brand from scratch. I directed our marketing efforts, engaging with our community online and offline, and crafted campaigns that resonated with our client base. - co-creation and co-management of the FRAME optical shop - cooperation with business partners/suppliers - creating the concept of the company's communication strategy - management of social media profiles: FB, IG - creating creative concepts (from idea to creation) - running Google ADS and Facebook campaigns - managing the company's website
Senior Marketing Specialist
Essilor GroupSenior Marketing Specialist
Apr. 2019 - Mar. 2020Warszawa, woj. mazowieckie, Polska- preparing the process of launching a product / brand to the market (market analysis, strategy development, positioning, selection of communication tools) - conducting 360-degree marketing campaigns (digital, SEO, ATL, BTL, OOH, PR) - development and implementation of new marketing strategies in the area of B2B and B2C - development and implementation of new digital tools (custom internet platform with B2C and B2B functionalities) - running PR and social media campaigns - cooperation with influencers - organization of events (incentives, fairs, conferences) - creating BTL and POS material concepts - creating video spot concepts for TV and online campaigns - close cooperation with advertising agencies and media houses - cooperation with key clients - marketing budget management
Marketing Specialist
EssilorMarketing Specialist
Jan. 2017 - Mar. 2019Warszawa, woj. mazowieckie, PolskaI took charge of introducing new products to the market and managing comprehensive campaigns across various media. My role involved being creative in our strategy and collaborating with both influencers and our internal team.
Marketing Assistant
EssilorMarketing Assistant
Feb. 2016 - Dec. 2016Warszawa, woj. mazowieckie, Polska* marketing campaign arrangement * PR and social media campaign arrangement * events organization * coordination of telemarketing and mailing actions * preparation of product introduction to market process

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