Hillel Maor - Marketing Consultant, Hillel Maor Digital Marketing

Feedback from Hillel’s ex-colleagues

Let me see

Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app

Work Background

Hillel Maor - Digital MarketingFounder and Chief Marketing Officer (CMO)

Sep. 2023West Jerusalem, Jerusalem District, IsraelElevated a diverse portfolio of clients spanning various industries, from MedTech to Alternative Health and Wellbeing. Applied strategic expertise to develop tailored solutions that consistently exceeded client expectations. Developed comprehensive social media strategies to cultivate robust online presences for clients across different sectors. Orchestrated campaigns that drove engagement, increased brand visibility, and grew the company website's following from ground zero. Led a highly successful viral campaign to promote the agency's dynamic training program. Engineered a campaign that garnered widespread attention and participation, significantly boosting program enrollment and brand recognition. Provided creative direction and branding expertise, overseeing the conceptualization and design of websites, logos, and branding packs. Collaborated closely with graphic teams to ensure cohesive and impactful visual identities, resulting in effective marketing collateral that resonated with target audiences and drove client interest and sales. Directed the creation of engaging training videos for platforms like YouTube and Facebook, effectively conveying the agency's expertise while establishing a strong online presence. Initiated proactive outreach efforts through email and phone communication to establish partnerships with relevant vendors, fostering mutually beneficial collaborations and expanding the agency's network. Orchestrated group sessions and training programs for the agency's clientele, simultaneously liaising with major tour operators to ensure seamless coordination of business activities. Managed scheduling, billing, and maintained exceptional customer relations.

TytoCareDigital Marketing Manager

Sep. 2021 - Sep. 2023IsraelDuring my tenure at TytoCare, I held a pivotal role in the construction and upkeep of the company's website. This undertaking involved the skillful integration of WordPress, Gutenberg blocks, Wistia, and HubSpot automations, all aimed at heightening user engagement and optimizing lead capture procedures. In essence, my role as a Digital Marketing Manager encompassed the orchestration of email automation initiatives and the construction of end-to-end B2C user journeys for prominent US partners. This involved deftly navigating platforms such as CleverTap, ActiveCampaign, and HubSpot to craft engaging, personalized experiences that resonated with our audience and facilitated lasting connections with our esteemed partners. Working closely with cross-functional teams, I ensured that the user journeys were aligned with the partners' goals and objectives. This collaborative approach allowed for a holistic and integrated experience, where every interaction with the brand felt cohesive and purposeful.

Datos HealthDigital Marketing Manager

Mar. 2020 - Sep. 2021Tel Aviv-Yafo, Tel Aviv, IsraelAs a Marketing Manager at Datos Health, I was responsible for driving the success of our fully automated remote care platform. I translated complex technical content into concise and meaningful messages, effectively communicated value propositions through various channels such as landing pages, emails, case studies, and sales enablement materials. By maintaining a deep understanding of our platform, partners, customers, and competitors, I ensured that our marketing efforts were aligned with our business goals. One of my key responsibilities was to develop and execute strategies that were in line with our annual content calendar, ensuring consistent messaging and brand positioning. Through in-depth market research and competitive analysis, I stayed ahead of industry trends and identified opportunities for growth. This allowed me to effectively communicate the unique benefits of our platform to our target audience. Managing our social media presence was another crucial aspect of my role. I maintained a consistent posting frequency and messaging to engage and expand our online community. By reporting regularly on marketing key performance indicators (KPIs) and utilizing Salesforce for data analysis, I tracked the performance of our campaigns and made data-driven decisions to optimize our marketing efforts. With excellent written communication skills, I meticulously proofread all marketing materials to maintain a high standard of quality. Leveraging paid social media, email marketing, and digital advertising strategies, I drove engagement and conversions. I also utilized my basic graphic design skills to create visually appealing and impactful marketing assets. My experience in B2B marketing, healthcare industry knowledge, and content creation enabled me to effectively target and engage our desired audience. By generating compelling and informative materials, I supported our marketing campaigns and contributed to the overall success of Datos Health.

iCAN: israel-cannabisMarketing Manager

Jan. 2019 - Jan. 2020IsraelIn my role, I demonstrated adept management of comprehensive social media, content, and event projects from their inception to successful execution. I excelled in enhancing the prominence and reach of social media and email marketing campaigns, thereby elevating brand awareness. My creative expertise came to the fore as I conceptualized and produced compelling marketing materials, encompassing web, social, and event graphics. My collaborative approach was evident in my close partnership with the sales team, ensuring the optimal impact of marketing collateral within social and email campaigns. A key facet of my responsibilities included devising and implementing marketing funnels, providing strategic guidance to teams on workflow implementation. In addition, I spearheaded the management of marketing email campaigns for our both our events and incubator platforms, ensuring their seamless execution and alignment with overarching goals.

Finn PartnersDigital Marketing Manager

Jan. 2017 - Nov. 2019Jerusalem Area, IsraelThroughout my tenure at FINN Partners, my primary focus encompassed spearheading the digital marketing strategies for Health Tech and MedTech clients within the vibrant Israeli Startup ecosystem. I assumed the responsibility of conceptualizing, developing, and executing comprehensive digital marketing strategies tailored to the distinct requirements of Health Tech and MedTech clients. These strategies were expertly calibrated to resonate within the Israeli Startup landscape while remaining aligned with the overarching organizational goals. A hallmark of my contribution was my dedication to cultivating the beginnings strong digital marketing team specializing in the Health Tech and MedTech sectors. By offering strategic direction, mentorship, and skill enhancement, I nurtured a collaborative team capable of harnessing digital technologies to bolster brand recognition, engagement, and conversion rates. I recognized the pivotal role of digital marketing in driving tangible business outcomes, propelling our clients within the Israeli Startup ecosystem to success. The strategies I orchestrated laid the foundation for impactful campaigns, robust online visibility, and meaningful engagement with clients and stakeholders.

Caliber 3 International - Security and Training SolutionsMarketing and Social Media Director

May. 2011 - Dec. 2013JerusalemIn my role as a Logistics Specialist and Marketing Intern, I have contributed to the growth and success of the organization. I spearheaded the development and implementation of the company's first social media campaigns. These campaigns aimed to increase our online presence, expand our following, and generate new customers. Through strategic content creation and targeted advertising, we successfully reached our target audience and achieved significant growth. Additionally, I played a crucial role in producing and directing training videos for YouTube. These videos served as valuable resources, showcasing our expertise and training methodologies. I also managed the creation of graphics, images, and photography, ensuring a visually appealing and professional representation of our organization. As the Logistics Specialist, I took charge of managing the organization's equipment and daily training program for students. This involved ensuring that all necessary equipment was in optimal condition and readily available for training sessions. I also designed and implemented a comprehensive training program tailored to the specific needs and objectives of our clients, ensuring a structured and effective learning experience. Furthermore, I acted as a liaison for English-speaking clients, including Military, Law Enforcement, Civilian personnel, tourists, and news reporters. By effectively communicating with clients, I upheld the company's image and reputation. I addressed their requirements, resolved concerns, and provided exceptional customer service, fostering trust and loyalty among our client base. Overall, my role as a Logistics Specialist and Marketing Intern has allowed me to make significant contributions to the organization's growth and success.

KushnerCustomer Service Specialist

Jan. 2008 - Dec. 2009Jerusalem, IsraelIn my previous role as a Customer Support Specialist, I was responsible for providing exceptional service to customers. This included troubleshooting technical issues they encountered, assisting with account details, and handling payments and refunds. I played a pivotal role in driving high-powered customer sales by effectively communicating product benefits and addressing customer concerns. Additionally, I actively assisted customers with complaints, ensuring their issues were resolved promptly and to their satisfaction. Through implementing upselling techniques, I successfully increased sales revenue. I maintained accurate records by meticulously logging customer sales information and efficiently processing sales transactions. Overall, I consistently delivered outstanding customer support while driving sales growth and maintaining customer satisfaction.

IDT CorporationTelesales Representative / Customer Services Representative

Jan. 2005 - Dec. 2008Jerusalem, IsraelAs a Telesales Representative, I excelled in driving sales and building strong customer relationships through effective phone communication. I proactively reached out to potential customers, presenting product offerings and addressing their needs. I consistently met and exceeded sales targets by utilizing persuasive sales techniques and closing deals. Additionally, I maintained accurate records of customer interactions and updated the CRM system. With excellent communication and negotiation skills, I consistently delivered exceptional customer service and contributed to the overall success of the sales team.

InterislanderCabin Crew

Jan. 2001 - Dec. 2004As a dedicated member of the Cabin Crew aboard the Aratere for the Interisland ferry company in New Zealand, I had the privilege of curating exceptional experiences for passengers while ensuring their safety as we traversed the Cook Strait. This dynamic role allowed me to engage with customers from diverse backgrounds, delivering top-notch service and fostering a memorable journey. Integral to my responsibilities was my role as a knowledgeable guide in emergency procedures, ensuring passenger safety remained paramount. This facet of my role underscored the gravity of my position and my dedication to ensuring a secure voyage for all. In my capacity as a Cabin Attendant with Interislander, I embraced the challenge of delivering exceptional experiences while prioritizing safety. This role not only deepened my appreciation for customer service but also honed my skills in adaptability, communication, and emergency preparedness. It was an honor to be part of the team contributing to memorable journeys across the Cook Strait.