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Work Background
Butter Smooth BrandingBusiness Owner
Mar. 2024United StatesAt Butter Smooth Branding, we understand that every business is unique. That’s why we take a customized approach to digital marketing, tailoring our strategies to meet the specific needs and goals of each client. Our team of seasoned professionals works collaboratively to create innovative solutions that drive growth and success.
Ctrl Digital Marketing | Addiction Treatment Digital Marketing Agency.Chief Executive Officer
Jan. 2023 - Jun. 2024United States
Ctrl Digital MarketingChief Marketing Officer
Jan. 2022 - Apr. 2023United States
Big Bite MediaCEO and Founder
Aug. 2018 - Jan. 2022Orlando, Florida AreaWe are a full-service creative agency living in the digital age. We partner with our clients to meet their branding needs. These include Content Marketing, Branded content, social media campaigns and more. We never use stock and always show your brands personality.
SbrubblesSales Marketing Consultant
Sep. 2016 - Jul. 2017Orlando, Florida AreaSbrubbles is a cozy, unique, work space nestled in the core of Downtown Orlando. Designed to help your ideas flow, we offer the perfect space for you to work. From private office spaces to dedicated desks, Sbrubbles is a professional yet affordable alternative to working from home. Sbrubbles is more than a coworking place, it’s a lifestyle.
ITT Technical InstituteDirector of Recruitment
Aug. 2011 - Sep. 2016Orlando, Florida Area• Supervise, train and mentor staff of 12 recruiters and monitoring daily productivity
• Developed and implemented successful procedures to create a base of students for Nursing program from the ground up • Consistently exceeded market plan by 150%
• Appointed as district Director of Recruitment leader
• Set appointments and conduct presentations to develop interest, understanding and commitment of potential students • Constantly meet and exceed goals of all metrics in full cycle of recruitment:
Initial Contacts, Appointments Set and Conducted, Applications Submitted, and Starts
Edgy ConceptsCEO
Jul. 2010 - Jun. 2018United StatesFounded in 2010 by Bryan Whitehurst, a successful Sales and Marketing executive,... Edgy Concepts Digital Marketing is a premier global agency. We specialize in Public Relations, SEO, SEM, Social Media Management and consulting. Our agency possesses extensive expertise in the medical, fashion, entertainment and hospitality industries. Initially created as a promotional agency, Edgy Concepts has put together a team of hard working and diligent team members from Google and other agencies to provide a quality service for our clients. We can provide true data that any business can understand. We speak ROI and back it up with statistical results.
LA Fitness InternationalDistrict Vice President
Aug. 2007 - Aug. 2009Responsible for training and developing GM's at 8 clubs. Increased revenue by 150% first year. Raised club from 157 ranking to top 10 in the company. Top 5 District VP's for positive attrition and sales. Motivate and train managers to maintain and exceed sales goals. Analyze profit and loss while developing a plan to implement to managers. Weekly sales training to all staff for continuing growth and education.
LAPALME MAGAZINEChief Publicity Officer
Jul. 2006 - Jan. 2017Global• Developed business through strategic market planning, analysis of business strategies and creation of partnerships for capital funding
• Grew publication to a global brand distributing to 10 countries outside the US with over 200,000 copies a year
• Grew publication to a global brand distributing to 10 countries outside the US with over 200,000 copies a year
• Grew social media platforms 150% which resulted in expansion to national distribution in grocery store chains and Barnes and Noble bookstores
• Increased website traffic 110% through social media integration resulting an average of 500 more impressions, 200 new visitors per day and average of 3.5 page views per visit • Oversee marketing communications including branding, public relations, advertising, white papers, trade shows, seminars and events collateral materials, analyst and market research management, and website design and content either directly or on an outsourced basis.
• Recruited and trained all contractual staff for each event in accordance with budgetary restrictions
• Marketing and Branding Consulting for small to medium size business sector
• Created business partnerships with multiple media sources i.e FOX 35, WESH 2, Cox Radio and Clear Channel Radio
Orlando Health/Independent ConsultantConsultant/Athletic Therapist/Orthopedic Technologist
Oct. 1997 - Oct. 2012Orlando, Florida AreaContracted therapist, worked with clients to increase business through creating partnerships with high schools, professional sports organizations, physician specialists and bracing companies. Created and implemented referral programs. Business analysis regarding increasing revenue through services billed to insurance providers. Worked with Orlando Health outpatient, Florida Hospital, Orlando Orthopedic, Jewett Orthopedic, CORA Rehabilitation, Orlando Magic Rehabilitation, Jacksonville Jaguars, Orlando, Predators, Sport Specific Training and numerous Central Florida High Schools. Worked as a Certified Orthopedic Technologist from 1997-2002 with over 2000 hours of surgical experience.
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